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The Cards and Payments Industry in Peru: Emerging Trends and Opportunities to 2020

Published: Jun 17, 2016 | Pages: 165 | Publisher: Timetric | Industry: Financial Services | Report Format: Electronic (PDF)



Synopsis
Timetric's 'The Cards and Payments Industry in Peru: Emerging Trends and Opportunities to 2020' report provides detailed analysis of market trends in the Peruvian cards and payments industry. It provides values and volumes for a number of key performance indicators in the industry, including check payments, payment cards, direct debits and credit transfers during the review period (2011-2015). The report also analyzes various payment card markets operating in the industry, and provides detailed information on the number of cards in circulation, and transaction values and volumes during the review period and over the forecast period (2016-2020). It also offers information on the country's competitive landscape, including the market shares of issuers and schemes. The report brings together Timetric's research, modeling, and analysis expertise to allow banks and card issuers to identify segment dynamics and competitive advantages. The report also covers details of regulatory policy and recent changes in the regulatory structure.

Summary
Timetric's 'The Cards and Payments Industry in Peru: Emerging Trends and Opportunities to 2020' report provides top-level market analysis, information and insights into the Peruvian cards and payments industry, including: • Current and forecast values for each market in the Peruvian cards and payments industry, including debit and credit cards. • Detailed insights into payment instruments including credit transfers, direct debits, checks and payment cards. It also, includes an overview of the country's key alternative payment instruments. • E-commerce market analysis. • Analysis of various market drivers and regulations governing the Peruvian cards and payments industry. • Detailed analysis of strategies adopted by banks and other institutions to market debit and credit cards. • Comprehensive analysis of consumer attitudes and buying preferences for cards. • The competitive landscape in the Peruvian cards and payments industry.

Scope
• This report provides a comprehensive analysis of the Peruvian cards and payments industry. • It provides current values for the Peruvian cards and payments industry for 2015, and forecast figures to 2020. • It details the different demographic, economic, infrastructural and business drivers affecting the Peruvian cards and payments industry. • It outlines the current regulatory framework in the industry. • It details marketing strategies used by various banks and other institutions.

Reasons to Buy
• Make strategic business decisions, using top-level historic and forecast market data, related to the Peruvian cards and payments industry and each market within it. • Understand the key market trends and growth opportunities in the Peruvian cards and payments industry. • Assess the competitive dynamics in the Peruvian cards and payments industry. • Gain insights into marketing strategies used for various card types in Peru. • Gain insights into key regulations governing the Peruvian cards and payments industry.

Key Highlights
• The government of Peru developed the National Financial Inclusion Strategy (NFIS) in July 2015. It aims to provide access to financial accounts for at least 50% of the adult population by 2018, and 75% of the adult population by 2021. The strategy promotes access to savings, insurance and financing, consumer protection, financial education programs and the use of electronic payment instruments. A rise in bank penetration is expected to drive demand for products such as bank accounts and debit cards. • In line with government's financial inclusion program, the national mobile payments system Modelo Peru launched Bim mobile money, a fully interoperable payments platform, in February 2016. Through this, Modelo Peru aims to provide much of the unbanked population with access to digital financial services. It enables Peruvians with a mobile phone to open a bank account, transfer funds and make utility payments, and can be accessed with any basic mobile phone. Modelo Peru plans to have more than 2 million active Bim mobile money users by 2020. Modelo Peru is formed by the partnership of 40 Peruvian financial institutions, including private-sector and state-owned banks, credit unions, microfinance institutions, non-bank electronic money issuers and telecommunication companies. • With high mobile penetration, companies in Peru are increasingly using mobile technology with a focus on financial inclusion. Movistar, a mobile operator in Peru, in collaboration with MasterCard, introduced the country's first electronic mobile money service, Tu Dinero Movil (Your Mobile Money), in January 2015. The service is now available to Movistar's more than 16 million customers, allowing them to conduct a number of transactions such as money transfers, purchases at MasterCard-affiliated establishments, and paying for mobile recharges. Similar to Bim, it can be accessed on smartphones as well as basic mobile phones.
 Table of Contents

1 Definitions and Methodology 1.1 Definitions 1.2 Methodology 2 Key Facts and Events 3 Executive Summary 4 Payment Instruments 4.1 Current Payment Environment 5 E-Commerce 5.1 E-Commerce Market Analysis 6 Alternative Payments 6.1 Alternative Payment Instruments 6.1.1 Modelo Peru - Bim 6.1.2 Tu Dinero Movil 6.1.3 Pago Efectivo 6.1.4 SafetyPay 6.1.5 Paysafecard 7 Regulations in the Cards and Payments Industry 7.1 Regulatory Framework 7.1.1 Consumer protection 7.1.2 Retail agents 7.2 Anti-Money Laundering (AML) 7.3 Foreign Direct Investment (FDI) Regulations 8 Analysis of Cards and Payments Industry Drivers 8.1 Demographic Drivers 8.2 Economic Drivers 8.3 Infrastructure Drivers 8.4 Business Drivers 9 Market Segmentation 9.1 Market Segmentation and Targeting 9.1.1 Consumer cards 9.1.2 Commercial cards 10 Payment Cards 10.1 Payment Cards Analysis 10.1.1 Volume and value of payment card transactions by type 11 Debit Cards 11.1 Debit Card Market Analysis 11.1.1 Turnover per debit card and transaction values by channel 11.1.2 Debit card scheme and issuer shares in terms of transaction value 11.1.3 Debit cards comparison 12 Pay Later Cards 12.1 Pay Later Cards Market Analysis 12.1.1 Turnover per pay later card and transaction values by channel 12.1.2 Pay later cards scheme and issuer shares in terms of transaction value 12.1.3 Pay later cards comparison 13 Commercial Pay Later Cards 13.1 Commercial Pay Later Cards Market Analysis 13.1.1 Commercial pay later cards comparison 14 Prepaid Cards 14.1 Prepaid Card Market Analysis 14.1.1 Prepaid cards comparison 15 Appendix 15.1 Tables 15.2 Contact Timetric 15.3 About Timetric 15.4 Timetric's Services 15.5 Disclaimer
List of Tables
Table 1: Key Definitions Table 2: Annual Average Exchange Rate Table 3: Peru - Key Facts, 2015 Table 4: Regional Benchmarking of Peru's Payment Cards, 2015 Table 5: Peru - Mode of Entry of Foreign Banks Table 6: Cards for High-Income Consumers, 2016 Table 7: Cards for Travelers, 2016 Table 8: Cards for Online Shoppers, 2016 Table 9: Commercial Cards Comparison and Key Features, 2016 Table 10: Peru - Debit Cards Comparison and Key Features, 2016 Table 11: Peru - Gold Credit Cards Comparison and Key Features, 2016 Table 12: Peru - Premium Credit Cards Comparison and Key Features, 2016 Table 13: Peru - Commercial Credit Cards Comparison and Key Features, 2016 Table 14: Peru - Prepaid Cards Comparison and Key Features, 2016 Table 15: Peru - Payment Instrument Transaction Values (PEN Billion), 2011-2015 Table 16: Peru - Payment Instrument Transaction Values (US$ Billion), 2011-2015 Table 17: Peru - Payment Instrument Transaction Volumes (Million), 2011-2015 Table 18: Peru - Number of Payment Cards in Circulation by Type (Million), 2011-2020 Table 19: Peru - Volume of Payment Card Transactions by Type (Million), 2011-2020 Table 20: Peru - Value of Payment Card Transactions by Type (PEN Billion), 2011-2020 Table 21: Peru - Value of Payment Card Transactions by Type (US$ Billion), 2011-2020 Table 22: Peru - Number of Debit Cards in Circulation (Million), 2011-2020 Table 23: Peru - Debit Card Transaction Volumes and Frequency by Channel, 2011-2020 Table 24: Peru - Debit Card Total and Average Transaction Values by Channel, 2011-2020 Table 25: Peru - Debit Card Total and Average Transaction Values by Channel, 2011-2020 Table 26: Peru - Number of Debit Cards in Circulation by Scheme (Million), 2011-2015 Table 27: Peru - Debit Card Transaction Values by Scheme (PEN Billion), 2011-2015 Table 28: Peru - Debit Card Transaction Values by Scheme (US$ Billion), 2011-2015 Table 29: Peru - Debit Card Transaction Values by Issuer (PEN Billion), 2011-2015 Table 30: Peru - Debit Card Transaction Values by Issuer (US$ Billion), 2011-2015 Table 31: Peru - Number of Pay Later Cards in Circulation (Million), 2011-2020 Table 32: Peru - Pay Later Cards Transaction Volumes and Frequency by Channel, 2011-2020 Table 33: Peru - Pay Later Cards Total and Average Transaction Values by Channel, 2011-2020 Table 34: Peru - Pay Later Cards Total and Average Transaction Values by Channel, 2011-2020 Table 35: Peru - Number of Pay Later Cards in Circulation by Scheme (Million), 2011-2015 Table 36: Peru - Pay Later Cards Transaction Values by Scheme (PEN Billion), 2011-2015 Table 37: Peru - Pay Later Cards Transaction Values by Scheme (US$ Billion), 2011-2015 Table 38: Peru - Pay Later Cards Transaction Values by Issuer (PEN Billion), 2011-2015 Table 39: Peru - Pay Later Cards Transaction Values by Issuer (US$ Billion), 2011-2015 Table 40: Peru - Personal and Commercial Pay Later Card Transaction Volumes (Million), 2011-2020 Table 41: Peru - Personal and Commercial Pay Later Card Transaction Values (PEN Billion), 2011-2020 Table 42: Peru - Personal and Commercial Pay Later Card Transaction Values (US$ Billion), 2011-2020 Table 43: Peru - Number of Commercial Pay Later Cards in Circulation (Thousand), 2011-2020 Table 44: Peru - Commercial Pay Later Card Transaction Volumes (Million), 2011-2020 Table 45: Peru - Commercial Pay Later Card Transaction Values (PEN Billion), 2011-2020 Table 46: Peru - Commercial Pay Later Card Transaction Values (US$ Billion), 2011-2020 Table 47: Peru - Number of Prepaid Cards in Circulation (Million), 2011-2020 Table 48: Peru - Prepaid Card Transaction Values (PEN Billion), 2011-2020 Table 49: Peru - Prepaid Card Transaction Values (US$ Billion), 2011-2020


List of Figures
Figure 1: Peru - Payment Instrument Shares by Transaction Value (%), 2011 vs 2015 Figure 2: Peru - Payment Instrument Shares by Transaction Volume (%), 2011 vs 2015 Figure 3: Peru - E-Commerce Value (US$ Billion), 2011-2020 Figure 4: Peru - Total Population and Structure Figure 5: Peru - Economic Indicators Figure 6: Peru - Number of ATMs and POS Terminals Figure 7: Peru - Real Household Consumption and Outbound Tourist Expenditure Figure 8: Peru - Segmentation by Card Type Figure 9: Peru - Growth in Payment Card Transaction Values and Number of Cards in Circulation by Type, 2011-2020 Figure 10: Peru - Volume and Value of Payment Card Transactions by Type (%), 2011-2020 Figure 11: Peru - Debit Card Penetration and Cards in Circulation, 2011-2020 Figure 12: Peru - Turnover per Debit Card and Transaction Values by Channel, 2011-2020 Figure 13: Peru - Debit Card Scheme and Issuer Shares in Terms of Transaction Value (%), 2015 Figure 14: Peru - Pay Later Cards Penetration and Number of Cards in Circulation, 2011-2020 Figure 15: Peru - Turnover per Pay Later Card and Transaction Values by Channel, 2011-2020 Figure 16: Peru - Pay Later Cards Scheme and Issuer Shares in Terms of Transaction Value (%), 2015 Figure 17: Peru - Commercial vs Personal Pay Later Cards, Transaction Volumes and Values (%), 2011-2020 Figure 18: Peru - Number of Commercial Pay Later Cards in Circulation, Transaction Values and Volumes, 2011-2020 Figure 19: Peru - Number of Prepaid Cards in Circulation and Transaction Value, 2011-2020

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