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Sports Drink Market Size, Share & Trends Analysis Report By Product (Isotonic, Hypertonic, Hypotonic), By Distribution Channel (Retail & Supermarkets, Online Platform), And Segment Forecasts, 2019 - 2025

Published: May, 2019 | Pages: 80 | Publisher: Grand View Research
Industry: Food & Beverages | Report Format: Electronic (PDF)

The global sports drink market size is expected to reach USD 54.9 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 8.6% over the forecast period. Sports drinks contain various constituents including electrolytes, energy, and water that can be consumed by athletes before, during, or after a competition or training. Growing demand for such drinks among individuals engaged in various physical activities is one of the major factors driving the market. In addition, rising health awareness among the younger population is expected to fuel the market growth.

Rising consumer preference for sports beverages over sodas and other carbonated drinks owing to their respective association with sports and fitness activities. Despite the fact that these beverages were originally made for athletes and sportspersons, they have gained popularity among the common population as anytime drinks or energy drinks, especially among the teenagers and younger adults.

Taking up the opportunity of the popularity of sports beverages among teenagers and adults, manufacturers across the world are targeting these age groups. They are focusing on innovation of new flavors and addition of value to their products by including more health benefits, in order to widen their product portfolio. Furthermore, increase in the number of health clubs and fitness centers are expected to propel the growth of the target market.

In terms of revenue, North America held the largest market share of 30.5% in 2018, owing to growing trend of athleticism and rising concerns over health. Countries in Asia Pacific such as China, India, and Japan are anticipated to hold huge potential for the market growth, considering the presence of a large young population. European countries such as Germany are considered to be the major markets for sports drinks.

Consumer preference for organic and natural products owing to lesser side effects associated with them, is anticipated to have a negative impact on the market growth. Nonetheless, rising demand for these energy beverages with natural ingredients, such as natural sweeteners, is expected to bring up the sales of the market.

Evolution of the retails including supermarkets and hypermarkets, in addition to growing trend of online shopping and booming food and beverage industry, is expected to positively impact the market growth. Among all the distribution channels, retail and supermarkets account for a prominent share in the market due to rising convenience and growing demand for bulk purchases among consumers.

Further key findings from the study suggest:

• The hypertonic product segment is projected to expand at a CAGR of 8.8% over the forecast period. The isotonic segment dominated the market with a share of 39.5% in 2018

• North America dominated the global sports drink market in 2018, accounting for 30.5% share of the overall revenue. This trend is projected to continue over the next few years

• Countries such as Germany are considered to be the major markets for sports drinks, due to high disposable income of the consumers, followed by India, China, and Japan

• The industry is highly competitive due to presence of the main players including PepsiCo, Coca-Cola, Sportade, Pocari, 100Plus, and Lucozade

• Various manufacturers are focusing on new product launches, capacity expansion, and product portfolio extension to estimate existing and future demand patterns from upcoming application segments.
 Table of Contents

Chapter 1. Methodology and Scope
                    1.1. Market Segmentation & Scope
                    1.2. Market Definition
                    1.3. Information Procurement
                         1.3.1. Purchased Database
                         1.3.2. GVR's Internal Database
                         1.3.3. Secondary Sources & Third-Party Perspectives
                         1.3.4. Primary Research
                    1.4. Information Analysis 
                         1.4.1. Data Analysis Models
                    1.5. Market Formulation & Data Visualization
                    1.6. Data Validation & Publishing

Chapter 2. Executive Summary
                    2.1. Market Outlook
                    2.2. Segmental Outlook
                    2.3. Competitive Insights

Chapter 3. Sports Drink Market Variables, Trends & Scope
                    3.1. Market Introduction
                    3.2. Penetration & Growth Prospect Mapping
                    3.3. Industry Value Chain Analysis
                         3.3.1. Sales/Retail Channel Analysis
                         3.3.2. Profit Margin Analysis
                    3.4. Market Dynamics
                         3.4.1. Market Driver Analysis
                         3.4.2. Market Restraint Analysis
                         3.4.3. Industry Challenges
                         3.4.4. Industry Opportunities
                    3.5. Business Environment Analysis
                         3.5.1. Industry Analysis - Porter's
                             3.5.1.1. Supplier Power
                             3.5.1.2. Buyer Power
                             3.5.1.3. Substitution Threat
                             3.5.1.4. Threat from New Entrant 
                             3.5.1.5. Competitive Rivalry
                    3.6. Roadmap of Sports Drink Market
                    3.7. Market Entry Strategies 

Chapter 4. Consumer Behavior Analysis
                    4.1. Consumer Trends and Preferences
                    4.2. Factors Affecting Buying Decision 
                    4.3. Consumer Product Adoption 
                    4.4. Observations & Recommendations

Chapter 5. Sports Drink Market: Product Estimates & Trend Analysis
                    5.1. Product Movement Analysis & Market Share, 2018 & 2025
                    5.2. Hypotonic
                         5.2.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                    5.3. Hypertonic
                         5.3.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                    5.4. Isotonic
                         5.4.1. Market estimates and forecast, 2015 - 2025 (USD Billion)

Chapter 6. Sports Drink Market: Distribution Channel Estimates & Trend Analysis
                    6.1. Distribution Channel Movement Analysis & Market Share, 2018 & 2025
                    6.2. Retail and Supermarkets
                         6.2.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                    6.3. Online Platform
                         6.3.1. Market estimates and forecast, 2015 - 2025 (USD Billion)

Chapter 7. Sports Drink Market: Regional Estimates & Trend Analysis
                    7.1. Regional Movement Analysis & Market Share, 2018 & 2025
                    7.2. North America
                         7.2.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                         7.2.2. Market estimates and forecast, by product, 2015 - 2025 (USD Billion)
                         7.2.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                         7.2.4. U.S.
                             7.2.4.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                             7.2.4.2. Market estimates and forecast, by product, 2015 - 2025 (USD Billion)
                             7.2.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                    7.3. Europe
                         7.3.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                         7.3.2. Market estimates and forecast, by product, 2015 - 2025 (USD Billion)
                         7.3.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion))
                         7.3.4. Germany
                             7.3.4.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                             7.3.4.2. Market estimates and forecast, by product, 2015 - 2025 (USD Billion)
                             7.3.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                    7.4. Asia Pacific
                         7.4.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                         7.4.2. Market estimates and forecast, by product, 2015 - 2025 (USD Billion)
                         7.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                         7.4.4. China 
                             7.4.4.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                             7.4.4.2. Market estimates and forecast, by product, 2015 - 2025 (USD Billion)
                             7.4.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                    7.5. Central and South America
                         7.5.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                         7.5.2. Market estimates and forecast, by product, 2015 - 2025 (USD Billion)
                         7.5.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                         7.5.4. Brazil 
                             7.5.4.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                             7.5.4.2. Market estimates and forecast, by product, 2015 - 2025 (USD Billion)
                             7.5.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                    7.6. Middle East and Africa
                         7.6.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                         7.6.2. Market estimates and forecast, by product, 2015 - 2025 (USD Billion)
                         7.6.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)
                         7.6.4. South Africa
                             7.6.4.1. Market estimates and forecast, 2015 - 2025 (USD Billion)
                             7.6.4.2. Market estimates and forecast, by product, 2015 - 2025 (USD Billion)
                             7.6.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Billion)

Chapter 8. Competitive Analysis
                    8.1. Key global players, recent developments & their impact on the industry
                    8.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
                    8.3. Vendor Landscape
                         8.3.1. Key company market share analysis, 2018

Chapter 9. Company Profiles
                    9.1 PepsiCo Inc.
                         9.1.1 Company Overview
                         9.1.2 Financial Performance
                         9.1.3 Product benchmarking
                         9.1.4 Strategic Initiatives
                    9.2 The Coca-Cola Company
                         9.2.1 Company Overview
                         9.2.2 Financial Performance
                         9.2.3 Product benchmarking
                         9.2.4 Strategic Initiatives
                    9.3 Sobe
                         9.3.1 Company Overview
                         9.3.2 Financial Performance
                         9.3.3 Product benchmarking
                         9.3.4 Strategic Initiative
                    9.4 Danone S.A
                         9.4.1 Company Overview
                         9.4.2 Financial Performance
                         9.4.3 Product benchmarking
                    9.5 Britvic PLC
                         9.5.1 Company Overview
                         9.5.2 Financial Performance
                         9.5.3 Product benchmarking
                         9.5.4 Strategic Initiative
                    9.6 Steric Trading Ptv. Ltd.
                         9.6.1 Company Overview
                         9.6.2 Financial Performance
                         9.6.3 Product benchmarking
                    9.7 Lucozade Ribenna Suntory
                         9.7.1 Company Overview
                         9.7.2 Financial Performance
                         9.7.3 Product benchmarking
                         9.7.4 Strategic Initiatives
                    9.8 BA Sports Nutrition LLC
                         9.8.1 Company Overview
                         9.8.2 Financial Performance
                         9.8.3 Product benchmarking
                         9.8.4 Strategic Initiatives
                    9.9 Otsuka Pharmaceutical Co. Ltd..
                         9.9.1 Company Overview
                         9.9.2 Financial Performance
                         9.9.3 Product benchmarking
                    9.10 Fraser & Neave
                         9.10.1 Company Overview
                         9.10.2 Product benchmarking
                         9.10.3 Strategic Initiatives
List of Tables

TABLE 1 Sports Drink - Market driver analysis
TABLE 2 Sports Drink market restraint analysis
TABLE 3 Sports Drink market estimates and forecasts in product, 2015 - 2025 (USD Billion)
TABLE 4 Sports Drink market estimates and forecasts in distribution channel, 2015 - 2025 (USD Billion)
TABLE 5 North America Sports Drink market estimates and forecasts, 2015 - 2025 (USD Billion)
TABLE 6 North America Sports Drink market revenue, by product, 2015 - 2025 (USD Billion)
TABLE 7 North America Sports Drink market revenue, by distribution channel, 2015 - 2025 (USD Billion)
TABLE 8 U.S. Sports Drink market estimates and forecasts, 2015 - 2025 (USD Billion)
TABLE 9 U.S. Sports Drink market revenue, by product, 2015 - 2025 (USD Billion)
TABLE 10 U.S. Sports Drink market revenue, by distribution channel, 2015 - 2025 (USD Billion)
TABLE 11 Europe Sports Drink market estimates and forecasts, 2015 - 2025 (USD Billion)
TABLE 12 Europe Sports Drink market revenue, by product, 2015 - 2025 (USD Billion)
TABLE 13 Europe Sports Drink market revenue, by distribution channel, 2015 - 2025 (USD Billion)
TABLE 14 Germany Sports Drink market estimates and forecasts, 2015 - 2025 (USD Billion)
TABLE 15 Germany Sports Drink market revenue, by product, 2015 - 2025 (USD Billion)
TABLE 16 Germany Sports Drink market revenue, by distribution channel, 2015 - 2025 (USD Billion)
TABLE 17 Asia Pacific Sports Drink market estimates and forecasts, 2015- 2025 (USD Billion)
TABLE 18 Asia Pacific Sports Drink market revenue, by product, 2015- 2025 (USD Billion)
TABLE 19 Asia Pacific Sports Drink market revenue, by distribution channel, 2015- 2025 (USD Billion)
TABLE 20 China Sports Drink market estimates and forecasts, 2015 - 2025 (USD Billion)
TABLE 21 China Sports Drink market revenue, by product, 2015 - 2025 (USD Billion)
TABLE 22 China Sports Drink market revenue, by distribution channel, 2015 - 2025 (USD Billion)
TABLE 23 Central and South America Sports Drink market estimates and forecasts, 2015 - 2025 (USD Billion)
TABLE 24 Central and South America Sports Drink market revenue, by product, 2015 - 2025 (USD Billion)
TABLE 25 Central and South America Sports Drink market revenue, by distribution channel, 2015 - 2025 (USD Billion)
TABLE 26 Brazil Sports Drink market estimates and forecasts, 2015 - 2025 (USD Billion)
TABLE 27 Brazil Sports Drink market revenue, by product, 2015 - 2025 (USD Billion)
TABLE 28 Brazil Sports Drink market revenue, by distribution channel, 2015 - 2025 (USD Billion)
TABLE 29 Middle East and Africa Sports Drink market estimates and forecasts, 2015 - 2025 (USD Billion)
TABLE 30 Middle East and Africa Sports Drink market revenue, by product, 2015 - 2025 (USD Billion)
TABLE 31 Middle East and Africa Sports Drink market revenue, by distribution channel, 2015 - 2025 (USD Billion)
TABLE 32 South Africa Sports Drink market estimates and forecasts, 2015 - 2025 (USD Billion)
TABLE 33 South Africa Sports Drink market revenue, by product, 2015 - 2025 (USD Billion)
TABLE 34 South Africa Sports Drink market revenue, by distribution channel, 2015 - 2025 (USD Billion) 


List of Figures

FIG. 1 Sports Drink Market segmentation & scope
FIG. 2 Sports Drink Market key opportunities prioritized
FIG. 3 Value chain analysis Sports Drink
FIG. 4 Sports Drink Market dynamics
FIG. 5 Sports Drink Market Porter's analysis
FIG. 6 Sports Drink Market: Product movement analysis
FIG. 7 Sports Drink Market: Distribution Channel movement analysis
FIG. 8 Regional market place: Key takeaways
FIG. 9 Sports Drink market: Regional movement analysis
FIG. 10 Strategy framework

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