Summary Various economic factors such as increased GDP, deflation, decreased unemployment and warmer weather as well had a beneficial impact on demand for beverages. In Q4-15 growth of the beverage market was apparent, development of branded and PL products contributed to the growth. Key Findings -Dairy drinks were boosted by developments in flavoured milk -Warmer weather compared to 2014 had a positive impact on beverage consumption overall -The growing number of 'eco-stores' and other points of sale for food, drinks and other products that are viewed as healthy, is helping the beverage market to develop further -The hot tea market in Poland saw a leading black tea products decrease, however green tea developed in Q4-15 Synopsis Canadean's Poland Quarterly Beverage Tracker Q4-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering: -Topline consumption volumes for Q4-2015 vs Q4-2014, moving annual totals (MAT), full year 2015 provisional data and 2016 forecasts for all beverage categories -Carbonates consumption data for Q4-2015 vs Q4-2014, moving annual totals (MAT), full year 2015 provisional data and 2016 forecasts split by regular vs low calorie, and key flavour -An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends -Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2016 -Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots) -Update on important soft drinks corporate activity -Quarterly selected retail price movements for key brands by category covering the most recent five quarters -Our Q4 special focus update on the latest trends in functional and flavoured waters Reasons To Buy -Gain an in-depth understanding of the most up-to-date trends in the Poland beverage industry to support and enhance your strategic planning -Investigate the latest quarterly and emerging annual trends in Poland to back your marketing initiatives -Analyse the latest beverage category 2016 forecast projections to make well-informed decisions on the outlook in the marketplace for your company -View a selection of the key quarterly new soft drinks product launches and identify competitor activity -Access a quarterly Special Focus on a current industry 'hot topic' offering qualitative insight from local consultants to determine opportunities for product innovation
Table of Contents
1.1 At A Glance 1.2 Impact Of The Economic Situation 1.3 Highlights 1.4 Market Drivers 1.5 Market Trends 1.6 Soft Drinks 1.6.1.Packaged Water 1.6.2.Bulk/HOD Water 1.6.3.Carbonates 1.6.4.Juice 1.6.5.Nectars 1.6.6.Still Drinks 1.6.7.Squash/Syrups 1.6.8.Iced/RTD Tea Drinks 1.6.9.Iced/RTD Coffee Drinks 1.6.10Sports Drinks 1.6.11Energy Drinks 1.7 Alcoholic Drinks 1.7.1.Beer 1.7.2.Cider 1.7.3.Spirits 1.7.4.Wines 1.7.5.Other Alcoholic Drinks 1.8 Dairy Drinks 1.8.1.White Milk 1.8.2.Cultured Dairy Drinks 1.8.3.Flavored Milk 1.8.4.Other Liquid Dairy 1.8.5.Soymilk 1.9 Hot Beverages 1.9.1.Hot Tea 1.9.2.Hot Coffee 1.10 .. Soft Drinks Quarterly Update 1.10.1Distribution News 1.11 .. New Products and Photo Shots 1.12 .. Focus On Flavoured and Functional Waters 1.13 .. Data Tables 1.14 .. Pricing Tables
List of Tables
Table 1: Poland at a Glance - Quarterly Performance and Latest Forecast Table 2: Impact Of The Economic Situation Table 3: Functional and Flavored Waters, 2013-2015F Table 4: Commercial Beverage Market Trends - Million Liters, 2015P-2016F Table 5: Commercial Beverage Market Trends - Million Unit Cases, 2015P-2016F Table 6: Soft Drinks Market Trends - Million Liters, 2015P-2016F Table 7: Soft Drinks Market Trends - Million Unit Cases, 2015P-2016F Table 8: Carbonates Market Trends - Million Liters, 2015P-2016F Table 9: Carbonates Market Trends - Million Unit Cases, 2015P-2016F Table 10: Selected Retail Price Movements, 2015-2016
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