Summary Soft drinks categories recorded a low growth in Q1-16, mainly driven by packaged water and bulk/HOD water. The first quarter of the year remained a weak period for beer consumption as it has been more difficult for brewers to gain profits as competition grows fiercer. In 2016, complicated international and domestic economic environments will continue to affect the Chinese commercial beverage industry. Driven by high profit margins, leading dairy manufacturers continued their activities in high-end dairy drink products. Key Findings - Consumers, especially young parents, have become more concerned with the unhealthy image of some categories of soft drinks and have tried to replace them with healthier drinks. -For the alcoholic drinks market, growth has slowed as the large increase seen last year was unsustainable. Competition is fierce as more players are entering the market with product quality becoming the main concern for consumers. -Chilled drinking yogurt maintained positive growth in Q1-16 as it contains sufficient nutrition, varies in flavours and serves as a good option for consumers with lactose intolerance as it is easier for them to digest than milk. -Hot tea showed a slightly higher growth rate in Q1-16 than Q1-15, due to growing consumption of hot tea amongst younger consumer groups. Synopsis Canadean's China Quarterly Beverage Tracker Q1-16 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering: -Top line consumption volumes for Q1-2016 vs. Q1-2015, moving annual totals (MAT) and latest 2016 forecasts for all beverage categories -Carbonates consumption data for Q1-2016 vs. Q1-2015, moving annual totals (MAT) and latest 2016 forecasts split by regular vs. low calorie, and key flavour -An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs. brands and price trends -Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2016 -Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots) -Update on important soft drinks corporate activity -Quarterly selected retail price movements for key brands by category covering the most recent five quarters Reasons To Buy -Gain an in-depth understanding of the most up-to-date trends in the China beverage industry to support and enhance your strategic planning -Investigate the latest quarterly and emerging annual trends in China to back your marketing initiatives -Analyse the latest beverage category 2016 forecast projections to make well-informed decisions on the outlook in the marketplace for your company -View a selection of the key quarterly new soft drinks product launches and identify competitor activity -Access a quarterly Special Focus on a current industry 'hot topic' offering qualitative insight from local consultants to determine opportunities for product innovation
Table of Contents
1.1 . At A Glance 1.2 . Impact Of the Economic Situation 1.3 . Highlights 1.4 . Market Drivers 1.5 . Market Trends 1.6 . Soft Drinks 1.6.1 .Packaged Water 1.6.2 .Bulk/HOD Water 1.6.3 .Carbonates 1.6.4 .Enhanced Water 1.6.5 .Iced/RTD Tea Drinks 1.6.6 .Iced/RTD Coffee Drinks 1.6.7 .Sports Drinks 1.6.8 .Energy Drinks 1.6.9 .Flavoured Water 1.6.10 .Juice 1.6.11 .Nectars 1.6.12 .Still Drinks 1.6.13 .Squash/Syrups 1.6.14 .Fruit Powders 1.7 . Alcoholic Drinks 1.7.1 .Alcoholic Drinks 1.8 . Dairy Drinks 1.8.1 .Dairy Drinks 1.9 . Hot Beverages 1.9.1 .Hot Beverages 1.10 . Soft Drinks Quarterly Update 1.10.1 .Industry News 1.11 . Alcoholic Drinks Quarterly Update 1.11.1 .Industry News 1.12 . Dairy Drinks Quarterly Update 1.12.1 .Industry News 1.13 . Hot Drinks Quarterly Update 1.13.1 .Industry News 1.14 . All Commercial Beverages Quarterly Update 1.14.1 .Distribution News 1.14.2 .Packaging News/Legislation 1.15 . New Products and Photo Shots 1.16 . Data Tables
List of Tables
Table 1: China at a Glance - Quarterly Performance and Latest Forecast Table 2: Impact Of The Economic Situation Table 3: Commercial Beverage Market Trends - Million Liters, 2015-2016F Table 4: Commercial Beverage Market Trends - Million Unit Cases, 2015-2016F Table 5: Soft Drinks Market Trends - Million Liters, 2015-2016F Table 6: Soft Drinks Market Trends - Million Unit Cases, 2015-2016F Table 7: Carbonates Market Trends - Million Liters, 2015-2016F Table 8: Carbonates Market Trends - Million Unit Cases, 2015-2016F
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