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Organic Shampoo Market Size, Share & Trends Analysis Report By Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Online), By Region, And Segment Forecasts, 2019 - 2025

Published: Jul, 2019 | Pages: 80 | Publisher: Grand View Research
Industry: Consumer Goods | Report Format: Electronic (PDF)

The global organic shampoo market size is expected to reach USD 1.4 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 3.1% over the forecast period. Growing popularity of natural ingredients in beauty and hygiene products has encouraged manufacturers to introduce organic shampoos, thereby driving consumer preference for this market. Growing awareness of personal hygiene, along with rising preference for chemical free products, is expected to drive the market in the next few years.

Growing trend of online shopping of health and beauty products among the consumers has paved the way for the brands to introduce their e-commerce channels, thereby widening their distribution. As per the recent trends, about 19% of Generation Z and 14% of millennials prefer online purchase of natural and organic beauty products due to factors such as convenience and availability of a wide range of new brands and their products.

Organic shampoos are gaining an increasing traction due to growing preference for environment friendly products that are free from sodium lauryl sulfate, potassium sorbate, and artificial fragrances. This, in turn, is providing an impetus to the companies to expand their product offerings by introducing organic shampoo, thereby contributing to the market growth.

Supermarkets/hypermarkets accounted for a revenue share of 56.02% in 2018. Physical display of products and ability to check the product attributes have been the major factors driving the popularity of supermarkets/hypermarkets. The layout of the supermarket and promotional campaigns by leading brands have also increased the sales volume in the supermarket and hypermarket segment. Organized retail sectors have been driving the market by providing ample space and visibility for the existing brands to offer their products.

North America accounted for the largest share of 34.8% in 2018, followed by Europe with 24.9% share in the global organic shampoo market. In U.S., consumers have a high preference for organic beauty care concept mainly due to the skin and environment friendly nature of those products. Moreover, the product demand is driven by strong regulatory framework that limits the use of toxic ingredients in various personal and beauty care products, shampoo being one of them. Asia Pacific is expected to expand at the highest CAGR of 4.2% over the forecast period. In the region, China contributed 34.8% share in 2018 majorly due to significant adoption of chemical free hair products. China is ranked as one of the largest Asian markets for natural based beauty and health care products. The market is expected to be driven by India over the forecast period. As per the recent trends, about 55% of the consumers in India prefer to purchase shampoo with organic attributes.

Further key findings from the report suggest:

• APAC is expected to witness the fastest growth over the forecast period owing to widespread availability and influx of innovative products supported by growing preference for chemical free products in India

• North America accounted for the largest share of 34.8% in 2018, followed by Europe with 24.9% share of the global revenue

• Some of the major players operating in the global organic shampoo market are Perse Beauty Inc.; John Master's Organic; Vogue International LLC (OGX); Real Purity Inc.; Essential Care (Organics) Ltd.; Rahua Classics; Natulique; and Art Naturals.
 Table of Contents

Chapter 1. Methodology and Scope
                     1.1. Market Segmentation & Scope
                     1.2. Market Definition
                     1.3. Information Procurement
                          1.3.1. Purchased Database
                          1.3.2. GVR's Internal Database
                          1.3.3. Secondary Sources & Third-Party Perspectives
                          1.3.4. Primary Research
                     1.4. Information Analysis 
                          1.4.1. Data Analysis Models
                     1.5. Market Formulation & Data Visualization
                     1.6. Data Validation & Publishing
Chapter 2. Executive Summary
                     2.1. Market Outlook
                     2.2. Segmental Outlook
                     2.3. Competitive Insights
Chapter 3. Organic Shampoo Market Variables, Trends & Scope
                     3.1. Market Introduction
                     3.2. Penetration & Growth Prospect Mapping
                     3.3. Industry Value Chain Analysis
                          3.3.1. Sales/Retail Channel Analysis
                          3.3.2. Profit Margin Analysis
                     3.4. Market Dynamics
                          3.4.1. Market Driver Analysis
                          3.4.2. Market Restraint Analysis
                          3.4.3. Industry Challenges
                          3.4.4. Industry Opportunities
                     3.5. Business Environment Analysis
                          3.5.1. Industry Analysis - Porter's
                               3.5.1.1. Supplier Power
                               3.5.1.2. Buyer Power
                               3.5.1.3. Substitution Threat
                               3.5.1.4. Threat from New Entrant 
                               3.5.1.5. Competitive Rivalry
                     3.6. Roadmap of Organic Shampoo Market
                     3.7. Market Entry Strategies 
Chapter 4. Consumer Behavior Analysis
                     4.1. Consumer Trends and Preferences
                     4.2. Factors Affecting Buying Decision 
                     4.3. Consumer Product Adoption 
                     4.4. Observations & Recommendations
Chapter 5. Organic Shampoo Market: Distribution Channel Estimates & Trend Analysis
                     5.1. Distribution Channel Movement Analysis & Market Share, 2018 & 2025
                     5.2. Supermarkets/Hypermarkets 
                          5.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                     5.3. Specialty Stores
                          5.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                     5.4. Online 
                          5.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
Chapter 6. Organic Shampoo Market: Regional Estimates & Trend Analysis
                     6.1. Regional Movement Analysis & Market Share, 2018 & 2025
                     6.2. North America
                          6.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          6.2.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                          6.2.3. U.S.
                               6.2.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                               6.2.3.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                     6.3. Europe
                          6.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          6.3.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                          6.3.3. France
                               6.3.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                               6.3.3.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                          6.3.4. Germany 
                               6.3.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                               6.3.4.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                     6.4. Asia Pacific
                          6.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          6.4.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                          6.4.3. China 
                               6.4.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                               6.4.3.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                          6.4.4. India
                               6.4.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                               6.4.4.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                     6.5. Central & South America
                          6.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          6.5.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                     6.6. Middle East & Africa (MEA)
                          6.6.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          6.6.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
Chapter 7. Competitive Analysis
                     7.1. Key global players, recent developments & their impact on the industry
                     7.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
                     7.3. Vendor Landscape
                          7.3.1. Key company market share analysis, 2018
Chapter 8. Company Profiles
                     8.1. Perse Beauty Inc.
                          8.1.1. Company Overview
                          8.1.2. Financial Performance
                          8.1.3. Product Benchmarking
                          8.1.4. Strategic Initiatives
                     8.2. John Master's Organic
                          8.2.1. Company Overview
                          8.2.2. Financial Performance
                          8.2.3. Product Benchmarking
                          8.2.4. Strategic Initiatives
                     8.3. Vogue International LLC (OGX)
                          8.3.1. Company Overview
                          8.3.2. Financial Performance
                          8.3.3. Product Benchmarking
                          8.3.4. Strategic Initiatives
                     8.4. Real Purity Inc.
                          8.4.1. Company Overview
                          8.4.2. Financial Performance
                          8.4.3. Product Benchmarking
                          8.4.4. Strategic Initiatives
                     8.5. Essential Care (Organics) Ltd.
                          8.5.1. Company Overview
                          8.5.2. Financial Performance
                          8.5.3. Product Benchmarking
                          8.5.4. Strategic Initiatives
                     8.6. Rahua Classics 
                          8.6.1. Company Overview
                          8.6.2. Financial Performance
                          8.6.3. Product Benchmarking
                          8.6.4. Strategic Initiatives
                     8.7. Art Naturals 
                          8.7.1. Company Overview
                          8.7.2. Financial Performance
                          8.7.3. Product Benchmarking
                          8.7.4. Strategic Initiatives
                     8.8. Natulique
                          8.8.1. Company Overview
                          8.8.2. Financial Performance
                          8.8.3. Product Benchmarking
                          8.8.4. Strategic Initiatives
List of Tables

1. Organic Shampoo - Key market driver analysis
2. Organic Shampoo - Key market restraint analysis
3. Global Organic Shampoo market estimates and forecast, by Supermarkets/hypermarkets 2015 - 2025 (USD Million)
4. Global Organic Shampoo market estimates and forecast, by specialty stores 2015 - 2025 (USD Million)
5. Global Organic Shampoo market estimates and forecast, by online 2015 - 2025 (USD Million)
6. North America Organic Shampoo market estimates and forecast, 2015 - 2025 (USD Million)
7. North America Organic Shampoo market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
8. U.S. Organic Shampoo market estimates and forecast, 2015 - 2025 (USD Million)
9. U.S. Organic Shampoo market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
10. Europe Organic Shampoo market estimates and forecast, 2015 - 2025 (USD Million)
11. Europe Organic Shampoo market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
12. France Organic Shampoo market estimates and forecast, 2015 - 2025 (USD Million)
13. France Organic Shampoo market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
14. Germany Organic Shampoo market estimates and forecast, 2015 - 2025 (USD Million)
15. Germany Organic Shampoo market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
16. APAC Organic Shampoo market estimates and forecast, 2015 - 2025 (USD Million)
17. APAC Organic Shampoo market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
18. India Organic Shampoo market estimates and forecast, 2015 - 2025 (USD Million)
19. India Organic Shampoo market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
20. China Organic Shampoo market estimates and forecast, 2015 - 2025 (USD Million)
21. China Organic Shampoo market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
22. CSA Organic Shampoo market estimates and forecast, 2015 - 2025 (USD Million)
23. CSA Organic Shampoo market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
24. MEA Organic Shampoo market estimates and forecast, 2015 - 2025 (USD Million)
25. MEA Organic Shampoo market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
26. Vendor landscape 


List of Figures

1. Organic Shampoo market snapshot 
2. Organic Shampoo market segmentation & scope
3. Organic Shampoo market penetration & growth prospect mapping
4. Organic Shampoo value chain analysis
5. Organic Shampoo market dynamics
6. Organic Shampoo market Porter's analysis 
7. Organic Shampoo market: Distribution Channel movement analysis 
8. Organic Shampoo market: Regional movement analysis

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