Media Global Market Briefing Report 2015 provides strategists, marketers and senior management with the critical information they need to assess the global Media services sector. Reasons to Purchase • Get up to date information available on the Media market globally. • Identify growth segments and opportunities. • Facilitate decision making on the basis of historic and forecast data and understand the drivers and restraints on the market. • Develop strategies based on likely future developments. • Gain a global perspective on the development of the market. Description Media Global Market Report from the Business Research Company covers market characteristics, size and growth, segmentation, regional breakdowns, competitive landscape, market shares, trends and strategies for this market. The market characteristics section of the report defines and explains the market. The market size section gives the Media market revenues, covering both the historic growth of the market and forecasting the future. Drivers and restraints looks at the external factors supporting and controlling the growth of the market. Market segmentations break down the key sub sectors which make up the market. The regional breakdowns section gives the size of the market geographically. Competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in the last three years are identified. The trends and strategies section highlights the likely future developments in the Media market and suggests approaches. Scope Markets Covered: Cable and other subscription programming, radio and television broadcasting, sound recording industries, motion picture and video industries, information services, data processing and hosting, internet and web search portals, social networks, directory mailing list and other publishers, book publishers, periodical publishers and newspaper publishers. Companies Mentioned: Comcast Corporation, Google, Walt Disney, DirecTV, Twenty-First Century Fox, Time Warner, Time Warner Cable, Liberty Global, CBS and Viacom Geographic scope: Americas, Asia and Europe. Time series: Five years historic and forecast. Data: Market value in $ millions. Data segmentations: Regional breakdowns, market share of competitors, key sub segments. Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes. Executive Summary The total value of the media industry globally in 2014 was $952 billion. Related to a world population of more than 7 billion in 2014 this equates to about $136 per person globally. Given that World Domestic Product was approximately $78 trillion in 2014, the market makes up about 1.2% of the global economy. Digitalization of news feed, especially the live updates, by the newspaper agencies can increase the number of subscribers. Publishers should adapt with evolving technologies and increase the distribution of e-copies.
Table of Contents Media Global Market Briefing 1 Media Market Characteristics 3 Media Market Size and Comparisons 2015 4 Media Market Historic Growth 5 Drivers of the Market 5 Restraints on the Market 6 Media Market Forecast 7 Drivers of the Market 7 Restraints on the Market 8 Media Market Segmentation 9 Media Market Geography Split 10 Media Market Competitors 11 Media Market Key Mergers and Acquisitions 16 Media Market Trends and Strategies 18 Appendix 20 Abbreviations 20 Currencies 20 Definitions 20 The Business Research Company 20
List of Figures Figure 1: Media, Historic Market Size, 2010-2014 5 Figure 2: Media, Global Market Forecast, 2014-2018 7 Figure 3: Global Media, Market Segments, 2014 9 Figure 4: Global Media Market, Geographic Segmentation, 2014(e) 10 Figure 5: Global Media Market, Top Competitor Shares, 2014(e) 11
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