Toll Free: 1-888-928-9744

Hot new food trends in Europe

Published: Oct 20, 2015 | Pages: 41 | Publisher: Canadean | Industry: Food | Report Format: Electronic (PDF)


The European food market is constantly evolving with new trends influencing consumer eating habits creating many different issues for manufacturers aiming to capitalize on the food market. Some of the most important trends in the region include clear labeling, meat alternatives, exotic and health foods and increased snacking.

Key Findings

-Germany, France, Russia and the UK are among the largest food markets in volume and value terms among the countries analyzed. This can be attributed to population size, high income and high consumption rates.

-Growing recognition of meat alternatives for non-vegetarians and vegans, snacking and increasing popularity of exotic and health foods are changing the food landscape in the region.

-The food market in the region is becoming far more diverse and fragmented than in previous years due to globalization, immigration and dietary restrictions.


Canadean's 'Hot new food trends in Europe' report identifies the key and upcoming trends driving consumption across Austria, Belgium, Bulgaria, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Netherlands, Norway, Poland, Portugal, Romania, Russia, Slovak Republic, Spain, Sweden, Turkey and the UK. The report explores the attitudes and behaviors of modern consumers in order to draw conclusions on what they want now and over the next 5-10 years. The report details current and future expectations of consumption behaviors and consumer attitudes derived from the survey responses of 24,000 European consumers.

What else does this report offer?

-Being region specific ensures the analysis is relevant

-Highlights sustainable trends that are made apparent in Canadean's unique 2015 consumer attitudes and behaviors survey

-Forward thinking analysis of how consumer needs will evolve in the short-to-medium term and recommended actions on how to adapt to these evolving needs

-Key product examples that show the trends in action

Reasons To Buy

-Find out what types of products consumers are purchasing, why they are consuming them, and what they will be looking for in the next few years to understand and maximize growth opportunities

-Focus on consumer trends identifying what is happening now and forecasting future trends to ensure your brand matches demand

-Product examples and key recommendations help to derive key strategies in areas such as formulation, packaging and key consumer targets

-Unique 2015 survey data from 23 European countries granting an exclusive insight into the European food market to get a firm understanding of the market potential
 Table of Contents

Executive Summary
Introduction and Summary Methodology
Overview of new food trends in Europe
The importance of understanding certain trends impact on the food market
New food trends in Europe
Clear labels are the new 'Green' labels
Meat is out while protein rich alternatives are in
Exotic healthy foreign foods are appealing more to Europeans
Snacking is only set to grow
The next 5-10 years of food trends predictions
Super grains popularity will decrease over time but it will develop a small and dedicated following in the coming years
Food will become entertainment as consumers use it to show off their own skills, knowledge and sophistication
The 'Greying of Europe' means consumers will begin to demand more healthy and functional products related to their age and well being
Detailed methodology and Appendix
Survey methodology
Consumer data methodology
About Canadean

To request a free sample copy of this report, please complete the form below.

This website is secure and your personal details are safe. Privacy policy

Global animal feed additives market size was estimated at USD 16 billion in 2014. Growing meat consumption as a key protein source, especially in Asia Pacific and Latin America is expected to be a key driver for market demand over the forecast period


Global coated fabrics market size forecast is estimated at USD 22.57 billion by 2020; as per a new research report by Radiant Insights, Inc. Increasing production of seat covers & airbags for automobile applications is likely to favor market growth.


Global advanced energy storage systems market size is anticipated to be valued at USD 24.8 billion by 2022, as per a new research report by Radiant Insights, Inc. Increasing energy consumption coupled with strong energy demand for industrial, commerc


Global air traffic control equipment market is projected to reach USD 4.2 billion by 2020, as per a new research report by Radiant Insights, Inc. Mounting price sensitivity among customers with introduction of low fare airlines is expected to drive t


Global fumaric acid market size is anticipated to be valued at USD 764.8 million by 2020, as per a new research report by Radiant Insights, Inc. Growing processed food demand coupled with RTD (ready-to-drink) beverages consumption is expected to driv

Choose License Type
Single User - US $2795
Multi User - US $5590
Why Choose Us

24/5 Research support

Get your queries resolved from an industry expert. Request for a free product review before report purchase.

Phone: 1-415-349-0054

Toll Free: 1-888-928-9744

Email: [email protected]

Custom research service

Speak to the report author to design an exclusive study to serve your research needs.

Quality assurance

A testimonial for service excellence represented in the form of BBB "A" Accreditation.

Information security

Your personal and confidential information is safe and secure.