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Global Marketing Automation Software Market Size, Status and Forecast 2018-2025

Published: Oct, 2018 | Pages: 104 | Publisher: QYResearch
Industry: ICT | Report Format: Electronic (PDF)

This report focuses on the global Marketing Automation Software status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Marketing Automation Software development in United States, Europe and China.

Marketing automation is software and tactics that allow companies to buy and sell like Amazon -- that is, to nurture prospects with highly personalized, useful content that helps convert prospects to customers and turn customers into delighted customers. This type of marketing automation typically generates significant new revenue for companies, and provides an excellent return on the investment required.

Marketing Automation Software is primarily split into: Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics and Social Media Marketing. And Email Marketing is the most widely used type which takes up about 32.39% % of the global market in 2017.

USA is the largest sales region of Marketing Automation Software in the world in the past few years. USA market took up about 53.95% the global market in 2017, while Europe was 23.84%.

The rise of cloud computing and social platforms enabled the growth of Marketing Automation Software from the earlier software product, and both cloud and social platforms now support much of the Marketing Automation Software capabilities.

In 2017, the global Marketing Automation Software market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2018-2025.

The key players covered in this study

•	HubSpot
•	Marketo
•	Act-On Software
•	Salesforce
•	Adobe Systems
•	Oracle
•	Infusionsoft
•	IBM
•	Cognizant
•	ETrigue
•	GreenRope
•	Hatchbuck
•	IContact
•	LeadSquared
•	MarcomCentral
•	Salesfusion
•	SALESmanago
•	SAP
•	SAS Institute
•	SharpSpring
•	Aprimo

Market segment by Type, the product can be split into

•	Campaign Management
•	Email Marketing
•	Mobile Application
•	Inbound Marketing
•	Lead Nurturing and Lead Scoring
•	Reporting and Analytics
•	Social Media Marketing
•	Others

Market segment by Application, split into

•	Large Enterprises
•	Small and Mid-sized Enterprises (SMEs)

Market segment by Regions/Countries, this report covers

•	United States
•	Europe
•	China
•	Japan
•	Southeast Asia
•	India
•	Central & South America

The study objectives of this report are:

•	To analyze global Marketing Automation Software status, future forecast, growth opportunity, key market and key players.
•	To present the Marketing Automation Software development in United States, Europe and China.
•	To strategically profile the key players and comprehensively analyze their development plan and strategies.
•	To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Marketing Automation Software are as follows:

•	History Year: 2013-2017
•	Base Year: 2017
•	Estimated Year: 2018
•	Forecast Year 2018 to 2025

For the data information by region, company, type and application, 2017 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
 Table of Contents

1 Report Overview
    1.1 Study Scope
    1.2 Key Market Segments
    1.3 Players Covered
    1.4 Market Analysis by Type
        1.4.1 Global Marketing Automation Software Market Size Growth Rate by Type (2013-2025)
        1.4.2 Campaign Management
        1.4.3 Email Marketing
        1.4.4 Mobile Application
        1.4.5 Inbound Marketing
        1.4.6 Lead Nurturing and Lead Scoring
        1.4.7 Reporting and Analytics
        1.4.8 Social Media Marketing
        1.4.9 Others
    1.5 Market by Application
        1.5.1 Global Marketing Automation Software Market Share by Application (2013-2025)
        1.5.2 Large Enterprises
        1.5.3 Small and Mid-sized Enterprises (SMEs)
    1.6 Study Objectives
    1.7 Years Considered

2 Global Growth Trends
    2.1 Marketing Automation Software Market Size
    2.2 Marketing Automation Software Growth Trends by Regions
        2.2.1 Marketing Automation Software Market Size by Regions (2013-2025)
        2.2.2 Marketing Automation Software Market Share by Regions (2013-2018)
    2.3 Industry Trends
        2.3.1 Market Top Trends
        2.3.2 Market Drivers
        2.3.3 Market Opportunities

3 Market Share by Key Players
    3.1 Marketing Automation Software Market Size by Manufacturers
        3.1.1 Global Marketing Automation Software Revenue by Manufacturers (2013-2018)
        3.1.2 Global Marketing Automation Software Revenue Market Share by Manufacturers (2013-2018)
        3.1.3 Global Marketing Automation Software Market Concentration Ratio (CR5 and HHI)
    3.2 Marketing Automation Software Key Players Head office and Area Served
    3.3 Key Players Marketing Automation Software Product/Solution/Service
    3.4 Date of Enter into Marketing Automation Software Market
    3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application
    4.1 Global Marketing Automation Software Market Size by Type (2013-2018)
    4.2 Global Marketing Automation Software Market Size by Application (2013-2018)

5 United States
    5.1 United States Marketing Automation Software Market Size (2013-2018)
    5.2 Marketing Automation Software Key Players in United States
    5.3 United States Marketing Automation Software Market Size by Type
    5.4 United States Marketing Automation Software Market Size by Application

6 Europe
    6.1 Europe Marketing Automation Software Market Size (2013-2018)
    6.2 Marketing Automation Software Key Players in Europe
    6.3 Europe Marketing Automation Software Market Size by Type
    6.4 Europe Marketing Automation Software Market Size by Application

7 China
    7.1 China Marketing Automation Software Market Size (2013-2018)
    7.2 Marketing Automation Software Key Players in China
    7.3 China Marketing Automation Software Market Size by Type
    7.4 China Marketing Automation Software Market Size by Application

8 Japan
    8.1 Japan Marketing Automation Software Market Size (2013-2018)
    8.2 Marketing Automation Software Key Players in Japan
    8.3 Japan Marketing Automation Software Market Size by Type
    8.4 Japan Marketing Automation Software Market Size by Application

9 Southeast Asia
    9.1 Southeast Asia Marketing Automation Software Market Size (2013-2018)
    9.2 Marketing Automation Software Key Players in Southeast Asia
    9.3 Southeast Asia Marketing Automation Software Market Size by Type
    9.4 Southeast Asia Marketing Automation Software Market Size by Application

10 India
    10.1 India Marketing Automation Software Market Size (2013-2018)
    10.2 Marketing Automation Software Key Players in India
    10.3 India Marketing Automation Software Market Size by Type
    10.4 India Marketing Automation Software Market Size by Application

11 Central & South America
    11.1 Central & South America Marketing Automation Software Market Size (2013-2018)
    11.2 Marketing Automation Software Key Players in Central & South America
    11.3 Central & South America Marketing Automation Software Market Size by Type
    11.4 Central & South America Marketing Automation Software Market Size by Application

12 International Players Profiles
    12.1 HubSpot
        12.1.1 HubSpot Company Details
        12.1.2 Company Description and Business Overview
        12.1.3 Marketing Automation Software Introduction
        12.1.4 HubSpot Revenue in Marketing Automation Software Business (2013-2018)
        12.1.5 HubSpot Recent Development
    12.2 Marketo
        12.2.1 Marketo Company Details
        12.2.2 Company Description and Business Overview
        12.2.3 Marketing Automation Software Introduction
        12.2.4 Marketo Revenue in Marketing Automation Software Business (2013-2018)
        12.2.5 Marketo Recent Development
    12.3 Act-On Software
        12.3.1 Act-On Software Company Details
        12.3.2 Company Description and Business Overview
        12.3.3 Marketing Automation Software Introduction
        12.3.4 Act-On Software Revenue in Marketing Automation Software Business (2013-2018)
        12.3.5 Act-On Software Recent Development
    12.4 Salesforce
        12.4.1 Salesforce Company Details
        12.4.2 Company Description and Business Overview
        12.4.3 Marketing Automation Software Introduction
        12.4.4 Salesforce Revenue in Marketing Automation Software Business (2013-2018)
        12.4.5 Salesforce Recent Development
    12.5 Adobe Systems
        12.5.1 Adobe Systems Company Details
        12.5.2 Company Description and Business Overview
        12.5.3 Marketing Automation Software Introduction
        12.5.4 Adobe Systems Revenue in Marketing Automation Software Business (2013-2018)
        12.5.5 Adobe Systems Recent Development
    12.6 Oracle
        12.6.1 Oracle Company Details
        12.6.2 Company Description and Business Overview
        12.6.3 Marketing Automation Software Introduction
        12.6.4 Oracle Revenue in Marketing Automation Software Business (2013-2018)
        12.6.5 Oracle Recent Development
    12.7 Infusionsoft
        12.7.1 Infusionsoft Company Details
        12.7.2 Company Description and Business Overview
        12.7.3 Marketing Automation Software Introduction
        12.7.4 Infusionsoft Revenue in Marketing Automation Software Business (2013-2018)
        12.7.5 Infusionsoft Recent Development
    12.8 IBM
        12.8.1 IBM Company Details
        12.8.2 Company Description and Business Overview
        12.8.3 Marketing Automation Software Introduction
        12.8.4 IBM Revenue in Marketing Automation Software Business (2013-2018)
        12.8.5 IBM Recent Development
    12.9 Cognizant
        12.9.1 Cognizant Company Details
        12.9.2 Company Description and Business Overview
        12.9.3 Marketing Automation Software Introduction
        12.9.4 Cognizant Revenue in Marketing Automation Software Business (2013-2018)
        12.9.5 Cognizant Recent Development
    12.10 ETrigue
        12.10.1 ETrigue Company Details
        12.10.2 Company Description and Business Overview
        12.10.3 Marketing Automation Software Introduction
        12.10.4 ETrigue Revenue in Marketing Automation Software Business (2013-2018)
        12.10.5 ETrigue Recent Development
    12.11 GreenRope
    12.12 Hatchbuck
    12.13 IContact
    12.14 LeadSquared
    12.15 MarcomCentral
    12.16 Salesfusion
    12.17 SALESmanago
    12.18 SAP
    12.19 SAS Institute
    12.20 SharpSpring
    12.21 Aprimo

13 Market Forecast 2018-2025
    13.1 Market Size Forecast by Regions
    13.2 United States
    13.3 Europe
    13.4 China
    13.5 Japan
    13.6 Southeast Asia
    13.7 India
    13.8 Central & South America
    13.9 Market Size Forecast by Product (2018-2025)
    13.10 Market Size Forecast by Application (2018-2025)

14 Analyst's Viewpoints/Conclusions

15 Appendix
    15.1 Research Methodology
        15.1.1 Methodology/Research Approach
            15.1.1.1 Research Programs/Design
            15.1.1.2 Market Size Estimation
            12.1.1.3 Market Breakdown and Data Triangulation
        15.1.2 Data Source
            15.1.2.1 Secondary Sources
            15.1.2.2 Primary Sources
    15.2 Disclaimer
    15.3 Author Details
List of Tables and Figures

    Table Marketing Automation Software Key Market Segments
    Table Key Players Marketing Automation Software Covered
    Table Global Marketing Automation Software Market Size Growth Rate by Type 2013-2025 (Million US$)
    Figure Global Marketing Automation Software Market Size Market Share by Type 2013-2025
    Figure Campaign Management Figures
    Table Key Players of Campaign Management
    Figure Email Marketing Figures
    Table Key Players of Email Marketing
    Figure Mobile Application Figures
    Table Key Players of Mobile Application
    Figure Inbound Marketing Figures
    Table Key Players of Inbound Marketing
    Figure Lead Nurturing and Lead Scoring Figures
    Table Key Players of Lead Nurturing and Lead Scoring
    Figure Reporting and Analytics Figures
    Table Key Players of Reporting and Analytics
    Figure Social Media Marketing Figures
    Table Key Players of Social Media Marketing
    Figure Others Figures
    Table Key Players of Others
    Table Global Marketing Automation Software Market Size Growth by Application 2013-2025 (Million US$)
    Figure Large Enterprises Case Studies
    Figure Small and Mid-sized Enterprises (SMEs) Case Studies
    Figure Marketing Automation Software Report Years Considered
    Table Global Marketing Automation Software Market Size 2013-2025 (Million US$)
    Figure Global Marketing Automation Software Market Size and Growth Rate 2013-2025 (Million US$)
    Table Global Marketing Automation Software Market Size by Regions 2013-2025 (Million US$)
    Table Global Marketing Automation Software Market Size by Regions 2013-2018 (Million US$)
    Table Global Marketing Automation Software Market Share by Regions 2013-2018
    Figure Global Marketing Automation Software Market Share by Regions 2013-2018
    Figure Global Marketing Automation Software Market Share by Regions 2018
    Table Market Top Trends
    Table Global Marketing Automation Software Revenue by Manufacturers (2013-2018) (Million US$)
    Table Global Marketing Automation Software Market Share by Manufacturers (2013-2018)
    Figure Global Marketing Automation Software Market Share by Manufacturers in 2018
    Table Global Marketing Automation Software Manufacturers Market Concentration Ratio (CR5 and HHI)
    Table Key Players Head office and Area Served
    Table Key Players Marketing Automation Software Product/Solution/Service
    Table Date of Enter into Marketing Automation Software Market
    Table Mergers & Acquisitions, Expansion Plans
    Table Global Marketing Automation Software Market Size by Type (2013-2018) (Million US$)
    Table Global Marketing Automation Software Market Size Share by Type (2013-2018)
    Figure Global Marketing Automation Software Market Size Market Share by Type (2013-2018)
    Table Global Marketing Automation Software Market Size by Application (2013-2018) (Million US$)
    Table Global Marketing Automation Software Market Size Share by Application (2013-2018)
    Figure Global Marketing Automation Software Market Size Market Share by Application (2013-2018)
    Figure Global Marketing Automation Software Revenue Market Share by Application in 2017
    Figure United States Marketing Automation Software Market Size 2013-2018 (Million US$)
    Table United States Key Players Marketing Automation Software Revenue (2017-2018) (Million US$)
    Table United States Key Players Marketing Automation Software Market Share (2017-2018)
    Table United States Marketing Automation Software Market Size by Type (2013-2018) (Million US$)
    Table United States Marketing Automation Software Market Share by Type (2013-2018)
    Table United States Marketing Automation Software Market Size by Application (2013-2018) (Million US$)
    Table United States Marketing Automation Software Market Share by Application (2013-2018)
    Figure Europe Marketing Automation Software Market Size 2013-2018 (Million US$)
    Table Europe Key Players Marketing Automation Software Revenue (2017-2018) (Million US$)
    Table Europe Key Players Marketing Automation Software Market Share (2017-2018)
    Table Europe Marketing Automation Software Market Size by Type (2013-2018) (Million US$)
    Table Europe Marketing Automation Software Market Share by Type (2013-2018)
    Table Europe Marketing Automation Software Market Size by Application (2013-2018) (Million US$)
    Table Europe Marketing Automation Software Market Share by Application (2013-2018)
    Figure China Marketing Automation Software Market Size 2013-2018 (Million US$)
    Table China Key Players Marketing Automation Software Revenue (2017-2018) (Million US$)
    Table China Key Players Marketing Automation Software Market Share (2017-2018)
    Table China Marketing Automation Software Market Size by Type (2013-2018) (Million US$)
    Table China Marketing Automation Software Market Share by Type (2013-2018)
    Table China Marketing Automation Software Market Size by Application (2013-2018) (Million US$)
    Table China Marketing Automation Software Market Share by Application (2013-2018)
    Figure Japan Marketing Automation Software Market Size 2013-2018 (Million US$)
    Table Japan Key Players Marketing Automation Software Revenue (2017-2018) (Million US$)
    Table Japan Key Players Marketing Automation Software Market Share (2017-2018)
    Table Japan Marketing Automation Software Market Size by Type (2013-2018) (Million US$)
    Table Japan Marketing Automation Software Market Share by Type (2013-2018)
    Table Japan Marketing Automation Software Market Size by Application (2013-2018) (Million US$)
    Table Japan Marketing Automation Software Market Share by Application (2013-2018)
    Figure Southeast Asia Marketing Automation Software Market Size 2013-2018 (Million US$)
    Table Southeast Asia Key Players Marketing Automation Software Revenue (2017-2018) (Million US$)
    Table Southeast Asia Key Players Marketing Automation Software Market Share (2017-2018)
    Table Southeast Asia Marketing Automation Software Market Size by Type (2013-2018) (Million US$)
    Table Southeast Asia Marketing Automation Software Market Share by Type (2013-2018)
    Table Southeast Asia Marketing Automation Software Market Size by Application (2013-2018) (Million US$)
    Table Southeast Asia Marketing Automation Software Market Share by Application (2013-2018)
    Figure India Marketing Automation Software Market Size 2013-2018 (Million US$)
    Table India Key Players Marketing Automation Software Revenue (2017-2018) (Million US$)
    Table India Key Players Marketing Automation Software Market Share (2017-2018)
    Table India Marketing Automation Software Market Size by Type (2013-2018) (Million US$)
    Table India Marketing Automation Software Market Share by Type (2013-2018)
    Table India Marketing Automation Software Market Size by Application (2013-2018) (Million US$)
    Table India Marketing Automation Software Market Share by Application (2013-2018)
    Figure Central & South America Marketing Automation Software Market Size 2013-2018 (Million US$)
    Table Central & South America Key Players Marketing Automation Software Revenue (2017-2018) (Million US$)
    Table Central & South America Key Players Marketing Automation Software Market Share (2017-2018)
    Table Central & South America Marketing Automation Software Market Size by Type (2013-2018) (Million US$)
    Table Central & South America Marketing Automation Software Market Share by Type (2013-2018)
    Table Central & South America Marketing Automation Software Market Size by Application (2013-2018) (Million US$)
    Table Central & South America Marketing Automation Software Market Share by Application (2013-2018)
    Table HubSpot Company Details
    Table HubSpot Revenue in Marketing Automation Software Business (2013-2018) (Million US$)
    Figure HubSpot Revenue Growth Rate in Marketing Automation Software Business (2013-2018)
    Table HubSpot Recent Development
    Table Marketo Company Details
    Table Marketo Revenue in Marketing Automation Software Business (2013-2018)(Million US$)
    Figure Marketo Revenue Growth Rate in Marketing Automation Software Business (2013-2018)
    Table Marketo Recent Development
    Table Act-On Software Company Details
    Table Act-On Software Revenue in Marketing Automation Software Business (2013-2018)(Million US$)
    Figure Act-On Software Revenue Growth Rate in Marketing Automation Software Business (2013-2018)
    Table Act-On Software Recent Development
    Table Salesforce Company Details
    Table Salesforce Revenue in Marketing Automation Software Business (2013-2018)(Million US$)
    Figure Salesforce Revenue Growth Rate in Marketing Automation Software Business (2013-2018)
    Table Salesforce Recent Development
    Table Adobe Systems Company Details
    Table Adobe Systems Revenue in Marketing Automation Software Business (2013-2018)(Million US$)
    Figure Adobe Systems Revenue Growth Rate in Marketing Automation Software Business (2013-2018)
    Table Adobe Systems Recent Development
    Table Oracle Company Details
    Table Oracle Revenue in Marketing Automation Software Business (2013-2018)(Million US$)
    Figure Oracle Revenue Growth Rate in Marketing Automation Software Business (2013-2018)
    Table Oracle Recent Development
    Table Infusionsoft Company Details
    Table Infusionsoft Revenue in Marketing Automation Software Business (2013-2018)(Million US$)
    Figure Infusionsoft Revenue Growth Rate in Marketing Automation Software Business (2013-2018)
    Table Infusionsoft Recent Development
    Table IBM Company Details
    Table IBM Revenue in Marketing Automation Software Business (2013-2018)(Million US$)
    Figure IBM Revenue Growth Rate in Marketing Automation Software Business (2013-2018)
    Table IBM Recent Development
    Table Cognizant Company Details
    Table Cognizant Revenue in Marketing Automation Software Business (2013-2018)(Million US$)
    Figure Cognizant Revenue Growth Rate in Marketing Automation Software Business (2013-2018)
    Table Cognizant Recent Development
    Table ETrigue Company Details
    Table ETrigue Revenue in Marketing Automation Software Business (2013-2018)(Million US$)
    Figure ETrigue Revenue Growth Rate in Marketing Automation Software Business (2013-2018)
    Table ETrigue Recent Development
    Table GreenRope Company Details
    Table Hatchbuck Company Details
    Table IContact Company Details
    Table LeadSquared Company Details
    Table MarcomCentral Company Details
    Table Salesfusion Company Details
    Table SALESmanago Company Details
    Table SAP Company Details
    Table SAS Institute Company Details
    Table SharpSpring Company Details
    Table Aprimo Company Details
    Table Global Marketing Automation Software Market Size by Regions (Million US$) 2018-2025
    Figure Global Marketing Automation Software Market Size Share by Regions (2018-2025)
    Figure Global Marketing Automation Software Market Size Share by Regions in 2025
    Figure United States Marketing Automation Software Market Size Forecast (2018-2025)(Million USD)
    Figure Europe Marketing Automation Software Market Size Forecast (2018-2025)(Million USD)
    Figure China Marketing Automation Software Market Size Forecast (2018-2025)(Million USD)
    Figure Japan Marketing Automation Software Market Size Forecast (2018-2025)(Million USD)
    Figure Southeast Asia Marketing Automation Software Market Size Forecast (2018-2025)(Million USD)
    Figure India Marketing Automation Software Market Size Forecast (2018-2025)(Million USD)
    Figure Central & South America Marketing Automation Software Market Size Forecast (2018-2025)(Million USD)
    Table Global Marketing Automation Software Market Size by Product (2018-2025) (Million US$)
    Figure Global Marketing Automation Software Market Size by Product (2018-2025)
    Figure Global Marketing Automation Software Market Size by Product in 2025
    Table Global Marketing Automation Software Market Size by Application (2018-2025) (Million US$)
    Figure Global Marketing Automation Software Market Size by Application (2018-2025)
    Figure Global Marketing Automation Software Market Size by Application in 2025
    Table Research Programs/Design for This Report
    Figure Bottom-up and Top-down Approaches for This Report
    Figure Data Triangulation
    Table Key Data Information from Secondary Sources
    Table Key Data Information from Primary Sources 



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