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Published: Apr, 2018 | Pages:
103 | Publisher: QYResearch
Industry: ICT | Report Format: Electronic (PDF)
This report studies the global Digital Advertising Platforms market size, industry status and forecast, competition landscape and growth opportunity. This research report categorizes the global Digital Advertising Platforms market by companies, region, type and end-use industry. This report focuses on the global top players, covered • Kenshoo • Adobe • Facebook • Twitter • LinkedIn • Sizmek • Yahoo! Advertising • Choozle • MediaMath • AdRoll • Rocket Fuel • Rubicon Project • DoubleClick (Google) • LiveRail • ONE by AOL • OpenX • BrightRoll (Oath Inc.) • AerServ • sovrn • dataxu Market segment by Regions/Countries, this report covers • United States • Europe • China • Japan • Southeast Asia • India Market segment by Type, the product can be split into • Search Advertising Software • Display Advertising Software • Mobile Advertising Software • Social Advertising Software • Video Advertising Software • Cross-Channel Advertising Software Market segment by Application, Digital Advertising Platforms can be split into • Industrial • Commercial • Education • Other The study objectives of this report are: • To study and forecast the market size of Digital Advertising Platforms in global market. • To analyze the global key players, SWOT analysis, value and global market share for top players. • To define, describe and forecast the market by type, end use and region. • To analyze and compare the market status and forecast between China and major regions, namely, United States, Europe, China, Japan, Southeast Asia, India and Rest of World. • To analyze the global key regions market potential and advantage, opportunity and challenge, restraints and risks. • To identify significant trends and factors driving or inhibiting the market growth. • To analyze the opportunities in the market for stakeholders by identifying the high growth segments. • To strategically analyze each submarket with respect to individual growth trend and their contribution to the market • To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market • To strategically profile the key players and comprehensively analyze their growth strategies. In this study, the years considered to estimate the market size of Digital Advertising Platforms are as follows: • History Year: 2013-2017 • Base Year: 2017 • Estimated Year: 2018 • Forecast Year 2018 to 2025 For the data information by region, company, type and application, 2017 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered. Key Stakeholders • Digital Advertising Platforms Manufacturers • Digital Advertising Platforms Distributors/Traders/Wholesalers • Digital Advertising Platforms Subcomponent Manufacturers • Industry Association • Downstream Vendors Available Customizations With the given market data, QYResearch offers customizations according to the company's specific needs. The following customization options are available for the report: • Regional and country-level analysis of the Digital Advertising Platforms market, by end-use. • Detailed analysis and profiles of additional market players.
Table of Contents Global Digital Advertising Platforms Market Size, Status and Forecast 2025 1 Industry Overview of Digital Advertising Platforms 1.1 Digital Advertising Platforms Market Overview 1.1.1 Digital Advertising Platforms Product Scope 1.1.2 Market Status and Outlook 1.2 Global Digital Advertising Platforms Market Size and Analysis by Regions (2013-2018) 1.2.1 United States 1.2.2 Europe 1.2.3 China 1.2.4 Japan 1.2.5 Southeast Asia 1.2.6 India 1.3 Digital Advertising Platforms Market by Type 1.3.1 Search Advertising Software 1.3.2 Display Advertising Software 1.3.3 Mobile Advertising Software 1.3.4 Social Advertising Software 1.3.5 Video Advertising Software 1.3.6 Cross-Channel Advertising Software 1.4 Digital Advertising Platforms Market by End Users/Application 1.4.1 Industrial 1.4.2 Commercial 1.4.3 Education 1.4.4 Other 2 Global Digital Advertising Platforms Competition Analysis by Players 2.1 Digital Advertising Platforms Market Size (Value) by Players (2013-2018) 2.2 Competitive Status and Trend 2.2.1 Market Concentration Rate 2.2.2 Product/Service Differences 2.2.3 New Entrants 2.2.4 The Technology Trends in Future 3 Company (Top Players) Profiles 3.1 Kenshoo 3.1.1 Company Profile 3.1.2 Main Business/Business Overview 3.1.3 Products, Services and Solutions 3.1.4 Digital Advertising Platforms Revenue (Million USD) (2013-2018) 3.2 Adobe 3.2.1 Company Profile 3.2.2 Main Business/Business Overview 3.2.3 Products, Services and Solutions 3.2.4 Digital Advertising Platforms Revenue (Million USD) (2013-2018) 3.3 Facebook 3.3.1 Company Profile 3.3.2 Main Business/Business Overview 3.3.3 Products, Services and Solutions 3.3.4 Digital Advertising Platforms Revenue (Million USD) (2013-2018) 3.4 Twitter 3.4.1 Company Profile 3.4.2 Main Business/Business Overview 3.4.3 Products, Services and Solutions 3.4.4 Digital Advertising Platforms Revenue (Million USD) (2013-2018) 3.5 LinkedIn 3.5.1 Company Profile 3.5.2 Main Business/Business Overview 3.5.3 Products, Services and Solutions 3.5.4 Digital Advertising Platforms Revenue (Million USD) (2013-2018) 3.6 Sizmek 3.6.1 Company Profile 3.6.2 Main Business/Business Overview 3.6.3 Products, Services and Solutions 3.6.4 Digital Advertising Platforms Revenue (Million USD) (2013-2018) 3.7 Yahoo! Advertising 3.7.1 Company Profile 3.7.2 Main Business/Business Overview 3.7.3 Products, Services and Solutions 3.7.4 Digital Advertising Platforms Revenue (Million USD) (2013-2018) 3.8 Choozle 3.8.1 Company Profile 3.8.2 Main Business/Business Overview 3.8.3 Products, Services and Solutions 3.8.4 Digital Advertising Platforms Revenue (Million USD) (2013-2018) 3.9 MediaMath 3.9.1 Company Profile 3.9.2 Main Business/Business Overview 3.9.3 Products, Services and Solutions 3.9.4 Digital Advertising Platforms Revenue (Million USD) (2013-2018) 3.10 AdRoll 3.10.1 Company Profile 3.10.2 Main Business/Business Overview 3.10.3 Products, Services and Solutions 3.10.4 Digital Advertising Platforms Revenue (Million USD) (2013-2018) 3.11 Rocket Fuel 3.12 Rubicon Project 3.13 DoubleClick (Google) 3.14 LiveRail 3.15 ONE by AOL 3.16 OpenX 3.17 BrightRoll (Oath Inc.) 3.18 AerServ 3.19 sovrn 3.20 dataxu 4 Global Digital Advertising Platforms Market Size by Type and Application (2013-2018) 4.1 Global Digital Advertising Platforms Market Size by Type (2013-2018) 4.2 Global Digital Advertising Platforms Market Size by Application (2013-2018) 4.3 Potential Application of Digital Advertising Platforms in Future 4.4 Top Consumer/End Users of Digital Advertising Platforms 5 United States Digital Advertising Platforms Development Status and Outlook 5.1 United States Digital Advertising Platforms Market Size (2013-2018) 5.2 United States Digital Advertising Platforms Market Size and Market Share by Players (2013-2018) 5.3 United States Digital Advertising Platforms Market Size by Application (2013-2018) 6 Europe Digital Advertising Platforms Development Status and Outlook 6.1 Europe Digital Advertising Platforms Market Size (2013-2018) 6.2 Europe Digital Advertising Platforms Market Size and Market Share by Players (2013-2018) 6.3 Europe Digital Advertising Platforms Market Size by Application (2013-2018) 7 China Digital Advertising Platforms Development Status and Outlook 7.1 China Digital Advertising Platforms Market Size (2013-2018) 7.2 China Digital Advertising Platforms Market Size and Market Share by Players (2013-2018) 7.3 China Digital Advertising Platforms Market Size by Application (2013-2018) 8 Japan Digital Advertising Platforms Development Status and Outlook 8.1 Japan Digital Advertising Platforms Market Size (2013-2018) 8.2 Japan Digital Advertising Platforms Market Size and Market Share by Players (2013-2018) 8.3 Japan Digital Advertising Platforms Market Size by Application (2013-2018) 9 Southeast Asia Digital Advertising Platforms Development Status and Outlook 9.1 Southeast Asia Digital Advertising Platforms Market Size (2013-2018) 9.2 Southeast Asia Digital Advertising Platforms Market Size and Market Share by Players (2013-2018) 9.3 Southeast Asia Digital Advertising Platforms Market Size by Application (2013-2018) 10 India Digital Advertising Platforms Development Status and Outlook 10.1 India Digital Advertising Platforms Market Size (2013-2018) 10.2 India Digital Advertising Platforms Market Size and Market Share by Players (2013-2018) 10.3 India Digital Advertising Platforms Market Size by Application (2013-2018) 11 Market Forecast by Regions, Type and Application (2018-2025) 11.1 Global Digital Advertising Platforms Market Size (Value) by Regions (2018-2025) 11.1.1 United States Digital Advertising Platforms Revenue and Growth Rate (2018-2025) 11.1.2 Europe Digital Advertising Platforms Revenue and Growth Rate (2018-2025) 11.1.3 China Digital Advertising Platforms Revenue and Growth Rate (2018-2025) 11.1.4 Japan Digital Advertising Platforms Revenue and Growth Rate (2018-2025) 11.1.5 Southeast Asia Digital Advertising Platforms Revenue and Growth Rate (2018-2025) 11.1.6 India Digital Advertising Platforms Revenue and Growth Rate (2018-2025) 11.2 Global Digital Advertising Platforms Market Size (Value) by Type (2018-2025) 11.3 Global Digital Advertising Platforms Market Size by Application (2018-2025) 12 Digital Advertising Platforms Market Dynamics 12.1 Digital Advertising Platforms Market Opportunities 12.2 Digital Advertising Platforms Challenge and Risk 12.2.1 Competition from Opponents 12.2.2 Downside Risks of Economy 12.3 Digital Advertising Platforms Market Constraints and Threat 12.3.1 Threat from Substitute 12.3.2 Government Policy 12.3.3 Technology Risks 12.4 Digital Advertising Platforms Market Driving Force 12.4.1 Growing Demand from Emerging Markets 12.4.2 Potential Application 13 Market Effect Factors Analysis 13.1 Technology Progress/Risk 13.1.1 Substitutes 13.1.2 Technology Progress in Related Industry 13.2 Consumer Needs Trend/Customer Preference 13.3 External Environmental Change 13.3.1 Economic Fluctuations 13.3.2 Other Risk Factors 14 Research Finding/Conclusion 15 Appendix Methodology Analyst Introduction Data Source
List of Tables and Figures Figure Global Digital Advertising Platforms Market Size (Million USD) Status and Outlook (2013-2018) Table Global Digital Advertising Platforms Revenue (Million USD) Comparison by Regions (2013-2018) Figure Global Digital Advertising Platforms Market Share by Regions (2013-2018) Figure United States Digital Advertising Platforms Market Size (Million USD) and Growth Rate by Regions (2013-2018) Figure Europe Digital Advertising Platforms Market Size (Million USD) and Growth Rate by Regions (2013-2018) Figure China Digital Advertising Platforms Market Size (Million USD) and Growth Rate by Regions (2013-2018) Figure Japan Digital Advertising Platforms Market Size (Million USD) and Growth Rate by Regions (2013-2018) Figure Southeast Asia Digital Advertising Platforms Market Size (Million USD) and Growth Rate by Regions (2013-2018) Figure India Digital Advertising Platforms Market Size (Million USD) and Growth Rate by Regions (2013-2018) Table Global Digital Advertising Platforms Revenue (Million USD) and Growth Rate (%) Comparison by Product (2013-2018) Figure Global Digital Advertising Platforms Revenue Market Share by Type in 2017 Figure Search Advertising Software Market Size (Million USD) and Growth Rate (2013-2018) Figure Display Advertising Software Market Size (Million USD) and Growth Rate (2013-2018) Figure Mobile Advertising Software Market Size (Million USD) and Growth Rate (2013-2018) Figure Social Advertising Software Market Size (Million USD) and Growth Rate (2013-2018) Figure Video Advertising Software Market Size (Million USD) and Growth Rate (2013-2018) Figure Cross-Channel Advertising Software Market Size (Million USD) and Growth Rate (2013-2018) Figure Global Digital Advertising Platforms Market Share by Application in 2017 Figure Digital Advertising Platforms Market Size (Million USD) and Growth Rate in Industrial (2013-2018) Figure Digital Advertising Platforms Market Size (Million USD) and Growth Rate in Commercial (2013-2018) Figure Digital Advertising Platforms Market Size (Million USD) and Growth Rate in Education (2013-2018) Figure Digital Advertising Platforms Market Size (Million USD) and Growth Rate in Other (2013-2018) Table Digital Advertising Platforms Market Size (Million USD) by Players (2013-2018) Figure Digital Advertising Platforms Market Size Share by Players in 2013 Figure Digital Advertising Platforms Market Size Share by Players in 2017 Table Kenshoo Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of Kenshoo (2013-2018) Figure Kenshoo Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table Adobe Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of Adobe (2013-2018) Figure Adobe Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table Facebook Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of Facebook (2013-2018) Figure Facebook Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table Twitter Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of Twitter (2013-2018) Figure Twitter Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table LinkedIn Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of LinkedIn (2013-2018) Figure LinkedIn Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table Sizmek Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of Sizmek (2013-2018) Figure Sizmek Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table Yahoo! Advertising Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of Yahoo! Advertising (2013-2018) Figure Yahoo! Advertising Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table Choozle Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of Choozle (2013-2018) Figure Choozle Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table MediaMath Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of MediaMath (2013-2018) Figure MediaMath Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table AdRoll Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of AdRoll (2013-2018) Figure AdRoll Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table Rocket Fuel Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of Rocket Fuel (2013-2018) Figure Rocket Fuel Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table Rubicon Project Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of Rubicon Project (2013-2018) Figure Rubicon Project Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table DoubleClick (Google) Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of DoubleClick (Google) (2013-2018) Figure DoubleClick (Google) Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table LiveRail Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of LiveRail (2013-2018) Figure LiveRail Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table ONE by AOL Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of ONE by AOL (2013-2018) Figure ONE by AOL Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table OpenX Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of OpenX (2013-2018) Figure OpenX Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table BrightRoll (Oath Inc.) Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of BrightRoll (Oath Inc.) (2013-2018) Figure BrightRoll (Oath Inc.) Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table AerServ Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of AerServ (2013-2018) Figure AerServ Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table sovrn Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of sovrn (2013-2018) Figure sovrn Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table dataxu Basic Information List Table Digital Advertising Platforms Business Revenue (Million USD) of dataxu (2013-2018) Figure dataxu Digital Advertising Platforms Business Revenue Market Share (2013-2018) Table Global Digital Advertising Platforms Market Size (Million USD) by Product (2013-2018) Figure Global Digital Advertising Platforms Revenue Market Share (%) by Product (2013-2018) Figure Global Digital Advertising Platforms Market Share by Product in 2017 Table Global Digital Advertising Platforms Market Size by Application (2013-2018) Figure Global Digital Advertising Platforms Revenue Market Share (%) by Application in 2017 Table Top Consumer/End Users of Digital Advertising Platforms Figure United States Digital Advertising Platforms Market Size (Million USD) and Growth Rate (2013-2018) Table United States Digital Advertising Platforms Market Size (Million USD) by Players (2013-2018) Figure United States Digital Advertising Platforms Market Size Share by Players in 2013 Figure United States Digital Advertising Platforms Market Size Share by Players in 2017 Table United States Digital Advertising Platforms Market Size by Application (2013-2018) Figure United States Digital Advertising Platforms Revenue Market Share (%) by Application (2013-2018) Figure United States Digital Advertising Platforms Market Size Share by Application in 2017 Figure Europe Digital Advertising Platforms Market Size (Million USD) and Growth Rate (2013-2018) Table Europe Digital Advertising Platforms Market Size (Million USD) by Players (2013-2018) Figure Europe Digital Advertising Platforms Market Size Share by Players in 2013 Figure Europe Digital Advertising Platforms Market Size Share by Players in 2017 Table Europe Digital Advertising Platforms Market Size by Application (2013-2018) Figure Europe Digital Advertising Platforms Revenue Market Share (%) by Application (2013-2018) Figure Europe Digital Advertising Platforms Market Size Share by Application in 2017 Figure China Digital Advertising Platforms Market Size (Million USD) and Growth Rate (2013-2018) Table China Digital Advertising Platforms Market Size (Million USD) by Players (2013-2018) Figure China Digital Advertising Platforms Market Size Share by Players in 2013 Figure China Digital Advertising Platforms Market Size Share by Players in 2017 Table China Digital Advertising Platforms Market Size by Application (2013-2018) Figure China Digital Advertising Platforms Revenue Market Share (%) by Application (2013-2018) Figure China Digital Advertising Platforms Market Size Share by Application in 2017 Figure Japan Digital Advertising Platforms Market Size (Million USD) and Growth Rate (2013-2018) Table Japan Digital Advertising Platforms Market Size (Million USD) by Players (2013-2018) Figure Japan Digital Advertising Platforms Market Size Share by Players in 2013 Figure Japan Digital Advertising Platforms Market Size Share by Players in 2017 Table Japan Digital Advertising Platforms Market Size by Application (2013-2018) Figure Japan Digital Advertising Platforms Revenue Market Share (%) by Application (2013-2018) Figure Japan Digital Advertising Platforms Market Size Share by Application in 2017 Figure Southeast Asia Digital Advertising Platforms Market Size (Million USD) and Growth Rate (2013-2018) Table Southeast Asia Digital Advertising Platforms Market Size (Million USD) by Players (2013-2018) Figure Southeast Asia Digital Advertising Platforms Market Size Share by Players in 2013 Figure Southeast Asia Digital Advertising Platforms Market Size Share by Players in 2017 Table Southeast Asia Digital Advertising Platforms Market Size by Application (2013-2018) Figure Southeast Asia Digital Advertising Platforms Revenue Market Share (%) by Application (2013-2018) Figure Southeast Asia Digital Advertising Platforms Market Size Share by Application in 2017 Figure India Digital Advertising Platforms Market Size (Million USD) and Growth Rate (2013-2018) Table India Digital Advertising Platforms Market Size (Million USD) by Players (2013-2018) Figure India Digital Advertising Platforms Market Size Share by Players in 2013 Figure India Digital Advertising Platforms Market Size Share by Players in 2017 Table India Digital Advertising Platforms Market Size by Application (2013-2018) Figure India Digital Advertising Platforms Revenue Market Share (%) by Application (2013-2018) Figure India Digital Advertising Platforms Market Size Share by Application in 2017 Figure Global Digital Advertising Platforms Market Size and Growth Rate (2018-2025) Table Global Digital Advertising Platforms Market Size (Million USD) by Regions (2018-2025) Figure Global Digital Advertising Platforms Market Size Share (2018-2025) Figure Global Digital Advertising Platforms Market Size Share by Regions in 2025 Figure United States Digital Advertising Platforms Revenue (Million USD) and Growth Rate (2018-2025) Figure Europe Digital Advertising Platforms Revenue (Million USD) and Growth Rate (2018-2025) Figure China Digital Advertising Platforms Revenue (Million USD) and Growth Rate (2018-2025) Figure Japan Digital Advertising Platforms Revenue (Million USD) and Growth Rate (2018-2025) Figure Southeast Asia Digital Advertising Platforms Revenue (Million USD) and Growth Rate (2018-2025) Figure India Digital Advertising Platforms Revenue (Million USD) and Growth Rate (2018-2025) Table Global Digital Advertising Platforms Market Size (Million USD) by Type (2018-2025) Figure Global Digital Advertising Platforms Market Size Share by Type in 2018 Figure Global Digital Advertising Platforms Market Size Share by Type in 2025 Table Global Digital Advertising Platforms Market Size (Million USD) by Application (2018-2025) Figure Global Digital Advertising Platforms Market Size (Million USD) by Application in 2018 Figure Global Digital Advertising Platforms Market Size (Million USD) by Application in 2025
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