Toll Free: 1-888-928-9744

Consumer and Market Insights: Make-Up Market in Egypt

Published: Feb 29, 2016 | Pages: 52 | Publisher: Canadean | Industry: Personal Care | Report Format: Electronic (PDF)

Summary
The Make-Up market in Egypt will register marginally higher growth in value terms during 2015-2020 compared to 2010-2015. Lip Make-Up is the leading category in terms of volume, while Face Make-Up is the leading value category in the Egyptian Make-Up market.  Hypermarket and Supermarkets is the leading distribution channel for make-up products in the country. The market is led by international players such as Coty, Inc. and Chanel S.A.

Key Findings
-The Make-Up market in Egypt will register marginally higher growth in value terms during 2015-2020 compared to 2010-2015 

-The Lip Make-Up category has the highest volume share in the overall Make-Up market.

-Face Make-Up is the leading value category and is also forecast to register fastest growth during 2015-2020.

-Hypermarkets and Supermarkets is the leading distribution channel in Egypt's Make-Up market.

Synopsis
Canadean's Consumer and Market Insights report on the Make-Up market in Egypt provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

-Market data: Overall market value and volume data with growth analysis for 2010-2020

-Category coverage: Value and growth analysis for Eye Make-Up, Face Make-Up, Lip Make-Up, and Nail Make-Up with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

-Leading players: Market share  of brands from 2012-2015

-Distribution data: Percentage of sales within each category through distribution channels  such as Hypermarkets and Supermarkets, Convenience Stores, Health and Beauty Stores  and others in 2014 

-Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Glass, Rigid Plastics, Rigid Metal and others; container data for: Tube, Bottle and others

Reasons To Buy
-Identify high potential categories and explore further market opportunities based on detailed value and volume analysis 

-Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities 

-Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

-Identify target consumers based on recent analysis of category volume consumption by gender, age-group, education and urbanization

-Access to analysis on new products launched in the market
 Table of Contents
Introduction - Report Scope Country Context - Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index Market Overview and Consumer Demographics - Value and volume analysis for Egyptian Make-Up market - Historic and forecast consumption in Egyptian Make-Up market - Category volume consumption analysis by gender, age, education and urbanization - Volume analysis by category - Historic and forecast value analysis by category - Winners and losers by categories with change in market share - Average category level pricing - Segment share in a category (value terms) and change in market share Retail Landscape and Key Distribution Channels - Leading retailers in Egyptian Cosmetics and Toiletries market - Leading distribution channels (value terms) in Egyptian Make-Up market - Leading distribution channels (value terms) by category Packaging - Make-Up market by type of packaging material/container (in volume terms) - Make-Up market by type of packaging closure/outer (in volume terms) - Make-Up market by type of packaging, forecast (in volume terms) Brand Share - Brand share of leading brands (in value terms) by category Innovation examples - New products launched in African Make-Up market Appendix - Country context - Category value and volume data - Consumer Demographics data - Sector Overview - Segment data - Packaging data - Category definitions - Segment definitions - Channel definitions - Methodology - About Canadean
List of Tables
Table 1: Market value analysis in EGP and US$, 2010-2020 Table 2: Market volume growth analysis, 2010-2020 Table 3: Exchange rate fluctuations: US$ to EGP Table 4: Average prices (EGP and US$) by category, 2015 Table 5: Segment level analysis by category, 2015 Table 6: Leading retailers Table 7: Leading brands by category, 2015


List of Figures
Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015) Figure 2: Category volume consumption by age, gender, education and urbanisation,2015 Figure 3: Consumers purchase behavior - Trading up/down, 2015 Figure 4: Market volume share analysis by categories, 2015 Figure 5: Growth analysis by category, 2010-2020 Figure 6: Change in market share by category, 2015-2020 Figure 7: Leading distribution channels, overall Cosmetics and Toiletries, 2011-2014 Figure 8: Leading distribution channels by category, 2015 Figure 9: Packaging analysis - key packaging material, type, closure and outer, 2015 Figure 10: Growth in key packaging material, type, closure and outer, 2015-2020 Figure 11 : Brand share analysis by categories, 2015

To request a free sample copy of this report, please complete the form below.

This website is secure and your personal details are safe. Privacy policy

Global agricultural films market size is anticipated to reach USD 10.5 billion by 2020, as per a new research report by Radiant Insights, Inc. Increasing need to raise agricultural productivity, in order to meet surplus demand by growing population i

Read More...

Global animal feed additives market size was estimated at USD 16 billion in 2014. Growing meat consumption as a key protein source, especially in Asia Pacific and Latin America is expected to be a key driver for market demand over the forecast period

Read More...

Global commercial drone market size is estimated to reach USD 2,069.6 million by 2022, as per a new research report by Radiant Insights, Inc. Increasing application of these machines in various industry sectors such as military, agriculture and energ

Read More...

Global sorbitol market size is anticipated to be reach USD 3.99 billion by 2020, as per a new research report by Radiant Insights, Inc. Growing consumer perception towards product benefits derived from natural ingredients is expected to drive the dem

Read More...

Europe industrial air filtration market size is projected to reach USD 1,690.8 million by 2020, as per a new research report by Radiant Insights, Inc. Increasing implementation in various industries such as metal, cement and food & beverages among ot

Read More...
Choose License Type
Single User - US $875
Multi User - US $1750
Why Choose Us

24/5 Research support

Get your queries resolved from an industry expert. Request for a free product review before report purchase.

Phone: 1-415-349-0054

Toll Free: 1-888-928-9744

Email: [email protected]

Custom research service

Speak to the report author to design an exclusive study to serve your research needs.

Quality assurance

A testimonial for service excellence represented in the form of BBB "A" Accreditation.

Information security

Your personal and confidential information is safe and secure.

verify