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Carpet & Rug Shampoo Market Size, Share & Trends Analysis Report By End Use (Commercial, Residential), By Distribution Channel (Online, Offline), By Region, And Segment Forecasts, 2019 - 2025

Published: Jun, 2019 | Pages: 110 | Publisher: Grand View Research
Industry: Consumer Goods | Report Format: Electronic (PDF)

The global carpet and rug shampoo market size is expected to reach USD 64.4 million by 2025, according to a new report by Grand View Research, Inc. It is anticipated to expand at a CAGR of 3.4% during the forecast period. Increasing demand for carpets and rugs from developing countries is anticipated to propel the demand for cleaning shampoos. Increased spending on home decor is expected to fuel the demand for carpet cleaning products including shampoos.

Commercial application was the largest end use segment in 2018 accounting for more than 50% of the overall market share. U.S. was the major consumer of carpets in the commercial sector. Hospitality and automotive are the major users of carpets and cleaning services owing to health regulations employed by government organizations in these industries. Along with adding to the decor, carpets keep the floors clean and prevent minor accidents like slipping. This is expected to increase the overall demand for carpets and rugs and promote growth of carpet cleaning products.

However, carpet cleaning shampoos leave residues, damaging the fabric and making it sticky. This is anticipated to hinder the demand for shampoo products during the projected period. Entry of spot sprays and liquid cleaning solutions is also expected to restrain market growth to an extent.

In 2018, more than 90% sales in the carpet and rug shampoo market were driven by the offline distribution channels. Presence of distributors across different global locations is anticipated to boost the product sales of many brands. Moreover, manufacturers are focusing on providing eco-friendly and attractive packaging to drive sales. Product placement in hypermarkets and supermarkets is a major factor driving sales in these channels. However, many manufacturers are shifting their sales to online channels as it is less expensive and does not have any storage and inventory cost associated with it. Additionally, this mode of distribution allows them to attract customers from untapped markets.

North America led the market in 2018 and is expected to maintain its dominance throughout the forecast period. U.S. accounted for more than 60% share of North America market in 2018 due to increase in commercialization and rising disposable income of consumers. Additionally, increasing awareness regarding functional benefits of carpets like high thermal resistance, better aesthetic look, and hygroscopic nature is expected to drive the demand. This factor is expected to increase the demand for shampoos and cleaning products in the forthcoming years.

Further key findings from the report suggest:

• In terms of revenue, residential segment is projected to ascend at a CAGR of 3.6%during the forecast period, due to increase in adoption of rugs and carpets in living rooms and bedrooms

• Commercial segment held the largest market share of over 50% during the forecast period, owing to rapid urbanization and expansion of construction industry

• North America and Europe are the prominent markets for carpet and rug shampoo. However, Asia Pacific is expected to witness significant growth owing to the increasing number of commercial buildings

• The carpet and rug shampoo market is highly consolidated in nature with presence of a few players like Rug Doctor, Bio-Kleen, and The Clorox Company
 Table of Contents

Chapter 1. Methodology and Scope
                  1.1. Market Segmentation & Scope
                  1.2. Market Definition
                  1.3. Information Procurement
                      1.3.1. Purchased Database
                      1.3.2. GVR's Internal Database
                      1.3.3. Secondary Sources & Third-Party Perspectives
                      1.3.4. Primary Research
                  1.4. Information Analysis 
                      1.4.1. Data Analysis Models
                  1.5. Market Formulation & Data Visualization
                  1.6. Data Validation & Publishing
Chapter 2. Executive Summary
                  2.1. Market Outlook
                  2.2. Segmental Outlook
                  2.3. Competitive Insights
Chapter 3. Carpet & Rug Shampoo Market Variables, Trends & Scope
                  3.1. Market Introduction
                  3.2. Penetration & Growth Prospect Mapping
                  3.3. Industry Value Chain Analysis
                      3.3.1. Sales/Retail Channel Analysis
                      3.3.2. Profit Margin Analysis
                  3.4. Market Dynamics
                      3.4.1. Market Driver Analysis
                      3.4.2. Market Restraint Analysis
                      3.4.3. Industry Challenges
                      3.4.4. Industry Opportunities
                  3.5. Business Environment Analysis
                      3.5.1. Industry Analysis - Porter's
                          3.5.1.1. Supplier Power
                          3.5.1.2. Buyer Power
                          3.5.1.3. Substitution Threat
                          3.5.1.4. Threat from New Entrant 
                          3.5.1.5. Competitive Rivalry
                  3.6. Roadmap of Carpet & Rug Shampoo Market
                  3.7. Market Entry Strategies 
Chapter 4. Consumer Behavior Analysis
                  4.1. Consumer Trends and Preferences
                  4.2. Factors Affecting Buying Decision 
                  4.3. Consumer Product Adoption 
                  4.4. Observations & Recommendations
Chapter 5. Investment Outlook
                  5.1. Penetration & Growth Assessment
                  5.2. Challenges: Adoption, Manufacturing, Technology
                  5.3. Key Competition Analysis: Market Leaders & Emerging Players 
                  5.4. Observations & Recommendations
Chapter 6. Carpet & Rug Shampoo Market: End Use Estimates & Trend Analysis
                  6.1. End Use Movement Analysis & Market Share, 2018 & 2025
                  6.2. Commercial
                      6.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                  6.3. Residential
                      6.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
Chapter 7. Carpet & Rug Shampoo Market: Distribution Channel Estimates & Trend Analysis
                  7.1. Distribution Channel Movement Analysis & Market Share, 2018 & 2025
                  7.2. Online
                      7.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                  7.3. Offline
                      7.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
Chapter 8. Carpet & Rug Shampoo Market: Regional Estimates & Trend Analysis
                  8.1. Regional Movement Analysis & Market Share, 2018 & 2025
                  8.2. North America
                      8.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                      8.2.2. Market estimates and forecast, by end use, 2015 - 2025 (USD Million)
                      8.2.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                      8.2.4. U.S.
                          8.2.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          8.2.4.2. Market estimates and forecast, by end use, 2015 - 2025 (USD Million)
                          8.2.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                  8.3. Europe
                      8.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                      8.3.2. Market estimates and forecast, by end use, 2015 - 2025 (USD Million)
                      8.3.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million))
                      8.3.4. Germany
                          8.3.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          8.3.4.2. Market estimates and forecast, by end use, 2015 - 2025 (USD Million)
                          8.3.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                      8.3.5. U.K.
                          8.3.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          8.3.5.2. Market estimates and forecast, by end use, 2015 - 2025 (USD Million)
                          8.3.5.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                  8.4. Asia Pacific
                      8.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                      8.4.2. Market estimates and forecast, by end use, 2015 - 2025 (USD Million)
                      8.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                      8.4.4. China 
                          8.4.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          8.4.4.2. Market estimates and forecast, by end use, 2015 - 2025 (USD Million)
                          8.4.4.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                      8.4.5. India
                          8.4.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          8.4.5.2. Market estimates and forecast, by end use, 2015 - 2025 (USD Million)
                          8.4.5.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                  8.5. Central & South America
                      8.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                      8.5.2. Market estimates and forecast, by end use, 2015 - 2025 (USD Million)
                      8.5.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
                  8.6. Middle East & Africa
                      8.6.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                      8.6.2. Market estimates and forecast, by end use, 2015 - 2025 (USD Million)
                      8.6.3. Market estimates and forecast, by distribution channel, 2015 - 2025 (USD Million)
Chapter 9. Competitive Analysis
                  9.1. Key global players, recent developments & their impact on the industry
                  9.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
                  9.3. Vendor Landscape
                      9.3.1. List of key distributors and channel partners
                      9.3.2. Key company market share analysis, 2018
                  9.4. Public Companies
                      9.4.1. Company market position analysis 
                      9.4.2. Synergy Analysis: Major Deals & Strategic Alliances
                      9.4.3. SWOT 
                  9.5. Private Companies 
                      9.5.1. List of key emerging companies/technology disruptors/innovators 
                      9.5.2. Geographical Presence 
                      9.5.3. Company market position analysis 
Chapter 10. Company Profiles
                  10.1. Bio-Kleen
                      10.1.1. Company Overview
                      10.1.2. Financial Performance
                      10.1.3. Product Benchmarking
                      10.1.4. Strategic Initiatives
                  10.2. Procter & Gamble
                      10.2.1. Company Overview
                      10.2.2. Financial Performance
                      10.2.3. Product Benchmarking
                      10.2.4. Strategic Initiatives
                  10.3. The Clorox Company
                      10.3.1. Company Overview
                      10.3.2. Financial Performance
                      10.3.3. Product Benchmarking
                      10.3.4. Strategic Initiatives
                  10.4. Zep Inc.
                      10.4.1. Company Overview
                      10.4.2. Financial Performance
                      10.4.3. Product Benchmarking
                      10.4.4. Strategic Initiatives
                  10.5. Bissell Inc.
                      10.5.1. Company Overview
                      10.5.2. Financial Performance
                      10.5.3. Product Benchmarking
                      10.5.4. Strategic Initiatives
                  10.6. Reckitt Benckiser Group
                      10.6.1. Company Overview
                      10.6.2. Financial Performance
                      10.6.3. Product Benchmarking
                      10.6.4. Strategic Initiatives
                  10.7. Rug Doctor LLC
                      10.7.1. Company Overview
                      10.7.2. Financial Performance
                      10.7.3. Product Benchmarking
                      10.7.4. Strategic Initiatives
                  10.8. Core Products Company.
                      10.8.1. Company Overview
                      10.8.2. Financial Performance
                      10.8.3. Product Benchmarking
                      10.8.4. Strategic Initiatives
                  10.9. ARCOT Manufacturing Corporation
                      10.9.1. Company Overview
                      10.9.2. Financial Performance
                      10.9.3. Product Benchmarking
                      10.9.4. Strategic Initiatives
                  10.10. CWP Technologies
                      10.10.1. Company Overview
                      10.10.2. Financial Performance
                      10.10.3. Product Benchmarking
                      10.10.4. Strategic Initiatives
List of Tables

1. Carpet & Rug Shampoo - Key market driver analysis
2. Carpet & Rug Shampoo - Key market restraint analysis
3. Global commercial carpet & rug shampoo market estimates and forecast, 2015 - 2025 (USD Million)
4. Global residential carpet & rug shampoo market estimates and forecast, 2015 - 2025 (USD Million)
5. Global carpet & rug shampoo market estimates and forecast through online distribution, 2015 - 2025 (USD Million)
6. Global carpet & rug shampoo market estimates and forecast through offline distribution, 2015 - 2025 (USD Million)
7. North America carpet & rug shampoo market estimates and forecast, 2015 - 2025 (USD Million)
8. North America carpet & rug shampoo market revenue estimates and forecast by end use, 2015 - 2025 (USD Million)
9. North America carpet & rug shampoo market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
10. U.S. carpet & rug shampoo market estimates and forecast, 2015 - 2025 (USD Million)
11. U.S. carpet & rug shampoo market revenue estimates and forecast by end use, 2015 - 2025 (USD Million)
12. U.S. carpet & rug shampoo market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
13. Europe carpet & rug shampoo market estimates and forecast, 2015 - 2025 (USD Million)
14. Europe carpet & rug shampoo market revenue estimates and forecast by end use, 2015 - 2025 (USD Million)
15. Europe carpet & rug shampoo market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
16. Germany carpet & rug shampoo market estimates and forecast, 2015 - 2025 (USD Million)
17. Germany carpet & rug shampoo market revenue estimates and forecast by end use, 2015 - 2025 (USD Million)
18. Germany carpet & rug shampoo market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
19. U.K. carpet & rug shampoo market estimates and forecast, 2015 - 2025 (USD Million)
20. U.K. carpet & rug shampoo market revenue estimates and forecast by end use, 2015 - 2025 (USD Million)
21. U.K. carpet & rug shampoo market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
22. Asia Pacific carpet & rug shampoo market estimates and forecast, 2015 - 2025 (USD Million)
23. Asia Pacific carpet & rug shampoo market revenue estimates and forecast by end use, 2015 - 2025 (USD Million)
24. Asia Pacific carpet & rug shampoo market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
25. China carpet & rug shampoo market estimates and forecast, 2015 - 2025 (USD Million)
26. China carpet & rug shampoo market revenue estimates and forecast by end use, 2015 - 2025 (USD Million)
27. China carpet & rug shampoo market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
28. India carpet & rug shampoo market estimates and forecast, 2015 - 2025 (USD Million)
29. India carpet & rug shampoo market revenue estimates and forecast by end use, 2015 - 2025 (USD Million)
30. India carpet & rug shampoo market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
31. Central & South America carpet & rug shampoo market estimates and forecast, 2015 - 2025 (USD Million)
32. Central & South America carpet & rug shampoo market revenue estimates and forecast by end use, 2015 - 2025 (USD Million)
33. Central & South America carpet & rug shampoo market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
34. Middle East & Africa carpet & rug shampoo market estimates and forecast, 2015 - 2025 (USD Million)
35. Middle East & Africa carpet & rug shampoo market revenue estimates and forecast by end use, 2015 - 2025 (USD Million)
36. Middle East & Africa carpet & rug shampoo market revenue estimates and forecast by distribution channel, 2015 - 2025 (USD Million)
37. Vendor landscape
 


List of Figures

1. Carpet & Rug Shampoo market snapshot 
2. Carpet & Rug Shampoo market segmentation & scope
3. Carpet & Rug Shampoo market penetration & growth prospect mapping
4. Carpet & Rug Shampoo value chain analysis
5. Carpet & Rug Shampoo market dynamics
6. Carpet & Rug Shampoo market Porter's analysis 
7. Carpet & Rug Shampoo market: Product movement analysis 
8. Carpet & Rug Shampoo market: Distribution Channel movement analysis 
9. Carpet & Rug Shampoo market: Regional movement analysis

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