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Air Freshener Dispenser Market Size, Share & Trends Analysis Report By Distribution Channel (Supermarkets/Hypermarkets, Online), By End User (Commercial, Residential), And Segment Forecasts, 2019 - 2025

Published: Aug, 2019 | Pages: 80 | Publisher: Grand View Research
Industry: Consumer Goods | Report Format: Electronic (PDF)

The global air freshener dispenser market size is anticipated to reach USD 13.1 billion by 2025, according to a new report by Grand View Research, Inc., expanding at a CAGR of 15.2% over the forecast period. Growing preferences for high-end lifestyles, coupled with demand for convenient devices that help in hassle free air care, has been providing lucrative opportunities for the global market.

Consumers' demand for automated utility products is driving the popularity of air freshener dispensers. Electric dispensers are commonly used across the residential and commercial sectors. Features such as effective functionality, compact designs, portability, and convenient use are resulting in increasing traction of this product. Wall mounted dispensers, which serve as a handy gadget, have the highest acceptance due to their easy installation. For instance, Qbic is a brand owned by CGS Stores LTD, a company that specializes in online stores. This store offers a wide range of electric air freshener dispensers sourced from Europe, Asia, and U.S.

Online distribution channel is expected to expand at the fastest CAGR of 15.6% over the forecast period. Companies are tying up with online retailers as well as introducing their e portals. For instnace, Alibaba, Hygiene Supplies Direct U.K., Amazon, and Walmart tied up with leading home fragrance manufactures. Brands such as Airwick by Reckitt Benckiser are widely available on retailer websites such as ASDA, TESCO, Sainsbury's, Morrisons, Waitrose, Ocado, and Amazon in U.K.

The residential end user segment accounted for a major share of more than 70.0% in 2018. Growing need to maintain healthy indoor air quality, consumers' busy lifestyle, and increasing preferences for automated products have resulted in increased popularity of air freshener dispensers. Companies are continuously focusing on offering modified features and technology that eliminates the need for any manual intervention. The commercial end user segment is expected to witness the highest growth over the forecast period owing to growing importance of maintaining hygiene in the public areas with minimal manual operations.

Europe accounted for the largest market share in 2018. Effective retail infrastructure, presence of large number of online retailers, and high purchasing power of the consumers are some of the factors contributing to the market growth in Europe. The market in Asia Pacific is expected to witness the highest growth during the forecast period. The market is expected to be driven by improvement in lifestyle, coupled with increasing purchasing power in countries such as China and India.

Further key findings from the report suggest:

• The global air freshener dispenser market is expected to expand at a CAGR of 15.2% from 2019 to 2025

• By end user, the residential segment accounted for a share of more than 70.0% in 2018 and is expected to witness steady growth over the forecast period

• By distribution channel, supermarkets/hypermarkets held a major share of more than 40.0% in 2018 and is expected to maintain its lead in the next few years

• Key market players include Vectair Systems Ltd.; Reckitt Benckiser Inc.; Qingdao Anyfeel Electric Co. Ltd.; Jarden Corporation; Farcent Enterprise Co. Ltd.; S.C. Johnson & Son Inc.; Church & Dwight Co. Inc.; Procter & Gamble Co.; and Henkel KGaA.
 Table of Contents

Chapter 1. Methodology and Scope
                     1.1. Market Segmentation & Scope
                     1.2. Market Definition
                     1.3. Information Procurement
                          1.3.1. Purchased Database
                          1.3.2. GVR's Internal Database
                          1.3.3. Secondary Sources & Third-Party Perspectives
                          1.3.4. Primary Research
                     1.4. Information Analysis 
                          1.4.1. Data Analysis Models
                     1.5. Market Formulation & Data Visualization
                     1.6. Data Validation & Publishing
Chapter 2. Executive Summary
                     2.1. Market Outlook
                     2.2. Segmental Outlook
                     2.3. Competitive Insights
Chapter 3. Air Freshener Dispenser Market Variables, Trends & Scope
                     3.1. Market Introduction
                     3.2. Penetration & Growth Prospect Mapping
                     3.3. Industry Value Chain Analysis
                          3.3.1. Sales/Retail Channel Analysis
                          3.3.2. Profit Margin Analysis
                     3.4. Market Dynamics
                          3.4.1. Market Driver Analysis
                          3.4.2. Market Restraint Analysis
                          3.4.3. Industry Challenges
                          3.4.4. Industry Opportunities
                     3.5. Business Environment Analysis
                          3.5.1. Industry Analysis - Porter's
                               3.5.1.1. Supplier Power
                               3.5.1.2. Buyer Power
                               3.5.1.3. Substitution Threat
                               3.5.1.4. Threat from New Entrant 
                               3.5.1.5. Competitive Rivalry
                     3.6. Roadmap of Air Freshener Dispenser Market
                     3.7. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
                     4.1. Consumer Trends and Preferences
                     4.2. Factors Affecting Buying Decision 
                     4.3. Consumer Product Adoption 
                     4.4. Observations & Recommendations
Chapter 5. Air Freshener Dispenser Market: Distribution Channel Estimates & Trend Analysis
                     5.1. Distribution Channel Movement Analysis & Market Share, 2018 & 2025
                     5.2. General Stores
                          5.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                     5.3. Supermarkets/Hypermarkets
                          5.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                     5.4. Online
                          5.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
Chapter 6. Air Freshener Dispenser Market: End User Estimates & Trend Analysis
                     6.1. End User Movement Analysis & Market Share, 2018 & 2025
                     6.2. Residential
                          6.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                     6.3. Commercial
                          6.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
Chapter 7. Air Freshener Dispenser Market: Regional Estimates & Trend Analysis
                     7.1. Regional Movement Analysis & Market Share, 2018 & 2025
                     7.2. North America
                          7.2.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          7.2.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                          7.2.3. Market estimates and forecast, by end user, 2015 - 2025 (USD Million)
                          7.2.4. U.S.
                               7.2.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                               7.2.4.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                               7.2.4.3. Market estimates and forecast, by end user, 2015 - 2025 (USD Million)
                     7.3. Europe
                          7.3.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          7.3.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                          7.3.3. Market estimates and forecast, by end user, 2015 - 2025 (USD Million)
                          7.3.4. Germany
                               7.3.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                               7.3.4.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                               7.3.4.3. Market estimates and forecast, by end user, 2015 - 2025 (USD Million)
                          7.3.5. U.K.
                               7.3.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                               7.3.5.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                               7.3.5.3. Market estimates and forecast, by end user, 2015 - 2025 (USD Million)
                     7.4. Asia Pacific
                          7.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          7.4.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                          7.4.3. Market estimates and forecast, by end user, 2015 - 2025 (USD Million)
                          7.4.4. China
                               7.4.4.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                               7.4.4.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                               7.4.4.3. Market estimates and forecast, by end user, 2015 - 2025 (USD Million)
                          7.4.5. India                          
                               7.4.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                               7.4.5.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                               7.4.5.3. Market estimates and forecast, by end user, 2015 - 2025 (USD Million)
                     7.5. Central & South America
                          7.5.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          7.5.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                          7.5.3. Market estimates and forecast, by end user, 2015 - 2025 (USD Million)
                     7.6. Middle East & Africa
                          7.6.1. Market estimates and forecast, 2015 - 2025 (USD Million)
                          7.6.2. Market estimates and forecast, by Distribution Channel, 2015 - 2025 (USD Million)
                          7.6.3. Market estimates and forecast, by end user, 2015 - 2025 (USD Million)
Chapter 8. Competitive Analysis
                     8.1. Key global players, recent developments & their impact on the industry
                     8.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
                     8.3. Vendor Landscape
                          8.3.1. Key company market share analysis, 2018
Chapter 9. Company Profiles
                     9.1. Vectair systems Ltd.
                          9.1.1. Company Overview
                          9.1.2. Financial Performance
                          9.1.3. Product Benchmarking
                          9.1.4. Strategic Initiatives
                     9.2. Reckitt Benckiser Inc.
                          9.2.1. Company Overview
                          9.2.2. Financial Performance
                          9.2.3. Product Benchmarking
                          9.2.4. Strategic Initiatives
                     9.3. Dualit Limited 
                          9.3.1. Company Overview
                          9.3.2. Financial Performance
                          9.3.3. Product Benchmarking
                          9.3.4. Strategic Initiatives
                     9.4. Qingdao Anyfeel Electric Co. Ltd
                          9.4.1. Company Overview
                          9.4.2. Financial Performance
                          9.4.3. Product Benchmarking
                          9.4.4. Strategic Initiatives
                     9.5. Jarden Corporation
                          9.5.1. Company Overview
                          9.5.2. Financial Performance
                          9.5.3. Product Benchmarking
                          9.5.4. Strategic Initiatives
                     9.6. Farcent Enterprise Co. Ltd.
                          9.6.1. Company Overview
                          9.6.2. Financial Performance
                          9.6.3. Product Benchmarking
                          9.6.4. Strategic Initiatives
                     9.7. S.C. Johnson & Son Inc.
                          9.7.1. Company Overview
                          9.7.2. Financial Performance
                          9.7.3. Product Benchmarking
                          9.7.4. Strategic Initiatives
                     9.8. Church & Dwight Co. Inc
                          9.8.1. Company Overview
                          9.8.2. Financial Performance
                          9.8.3. Product Benchmarking
                          9.8.4. Strategic Initiatives
                     9.9. Procter & Gamble
                          9.9.1. Company Overview
                          9.9.2. Financial Performance
                          9.9.3. Product Benchmarking
                          9.9.4. Strategic Initiatives
                     9.10. Henkel KGaA
                          9.10.1. Company Overview
                          9.10.2. Financial Performance
                          9.10.3. Product Benchmarking
                          9.10.4. Strategic Initiatives
List of Tables

1. Air freshener dispenser - Key market driver analysis
2. Air freshener dispenser - Key market restraint analysis
3. Global Air freshener dispenser market estimates and forecast by General Stores, 2015 - 2025 (USD Million)
4. Global Air freshener dispenser market estimates and forecast by Supermarkets/Hypermarkets, 2015 - 2025 (USD Million)
5. Global Air freshener dispenser market estimates and forecast by online, 2015 - 2025 (USD Million)
6. Global residential Air freshener dispenser market estimates and forecast, 2015 - 2025 (USD Million)
7. Global commercial Air freshener dispenser market estimates and forecast, 2015 - 2025 (USD Million)
8. North America Air freshener dispenser market estimates and forecast, 2015 - 2025 (USD Million)
9. North America Air freshener dispenser market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
10. North America Air freshener dispenser market revenue estimates and forecast by end user, 2015 - 2025 (USD Million)
11. U.S. Air freshener dispenser market estimates and forecast, 2015 - 2025 (USD Million)
12. U.S. Air freshener dispenser market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
13. U.S. Air freshener dispenser market revenue estimates and forecast by end user, 2015 - 2025 (USD Million)
14. Europe Air freshener dispenser market estimates and forecast, 2015 - 2025 (USD Million)
15. Europe Air freshener dispenser market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
16. Europe Air freshener dispenser market revenue estimates and forecast by end user, 2015 - 2025 (USD Million)
17. Germany Air freshener dispenser market estimates and forecast, 2015 - 2025 (USD Million)
18. Germany Air freshener dispenser market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
19. Germany Air freshener dispenser market revenue estimates and forecast by end user, 2015 - 2025 (USD Million)
20. U.K. Air freshener dispenser market estimates and forecast, 2015 - 2025 (USD Million)
21. U.K. Air freshener dispenser market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
22. U.K. Air freshener dispenser market revenue estimates and forecast by end user, 2015 - 2025 (USD Million)
23. Asia Pacific Air freshener dispenser market estimates and forecast, 2015 - 2025 (USD Million)
24. Asia Pacific Air freshener dispenser market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
25. Asia Pacific Air freshener dispenser market revenue estimates and forecast by end user, 2015 - 2025 (USD Million)
26. China Air freshener dispenser market estimates and forecast, 2015 - 2025 (USD Million)
27. China Air freshener dispenser market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
28. China Air freshener dispenser market revenue estimates and forecast by end user, 2015 - 2025 (USD Million)
29. India Air freshener dispenser market estimates and forecast, 2015 - 2025 (USD Million)
30. India Air freshener dispenser market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
31. India Air freshener dispenser market revenue estimates and forecast by end user, 2015 - 2025 (USD Million)
32. Central & South America Air freshener dispenser market estimates and forecast, 2015 - 2025 (USD Million)
33. Central & South America Air freshener dispenser market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
34. Central & South America Air freshener dispenser market revenue estimates and forecast by end user, 2015 - 2025 (USD Million)
35. Middle East & Africa Air freshener dispenser market estimates and forecast, 2015 - 2025 (USD Million)
36. Middle East & Africa Air freshener dispenser market revenue estimates and forecast by Distribution Channel, 2015 - 2025 (USD Million)
37. Middle East & Africa Air freshener dispenser market revenue estimates and forecast by end user, 2015 - 2025 (USD Million)
38. Vendor landscape 


List of Figures

1. Air freshener dispenser market snapshot 
2. Air freshener dispenser market segmentation & scope
3. Air freshener dispenser market penetration & growth prospect mapping
4. Air freshener dispenser value chain analysis
5. Air freshener dispenser market dynamics
6. Air freshener dispenser market: Porter's analysis 
7. Air freshener dispenser market: Distribution Channel movement analysis
8. Air freshener dispenser market: End User movement analysis 
9. Air freshener dispenser market: Regional movement analysis

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