Toll Free: 1-888-928-9744

Adultifying Soft Drinks; Capitalizing On Rising Adult Demand For Non-Alcoholic Beverages

Published: Apr 25, 2016 | Pages: 24 | Publisher: Canadean | Industry: Food & Beverages | Report Format: Electronic (PDF)

Description

Adult soft drinks appeal to both alcohol drinkers and traditional soft drink consumers. They are defined by Canadean as non-alcoholic drinks that offer consumers a viable alternative to alcohol by targeting its usage occasions and/or offering a more sophisticated, premium alternative to regular soft drinks.

Key Findings

Moderation & Avoidance is a key trend driving demand for adult soft drinks among alcohol drinkers.
59% of global drinkers ensure they do not drink too much alcohol in general and half are concerned about the long-term health impact of drinking too much alcohol.
The concept of craft sodas has mainstream appeal. 
56% of consumers globally would like to see more ""craft"" style non-alcoholic beverages.

Synopsis

""Adultifying Soft Drinks"" explores opportunities to meet rising adult demand for non-alcoholic beverages.  It outlines consumer motivations for purchasing adult soft drinks and key innovation trends in adult soft drinks along three pillars - formulation, positioning, and packaging. 

Your key questions answered:

 What are adult soft drinks? What are the key consumer motivations driving demand for adult soft drinks? 
What are the innovation opportunities in adult soft drinks? 
Which consumer trends are influencing innovation opportunities in adult soft drinks? 
What TrendSights trends do these innovation opportunities align with?

Reasons To Buy

Explore innovation opportunities in adult soft drinks along three parameters - formulation, positioning, and packaging.
Understand the key motivators driving demand for adult soft drinks.
Discover the best in-class innovation examples of adult soft drinks from around the world.
 Table of Contents

1. Introduction

2. Trend Opportunities
Formulation
Promotion
Packaging

3. Conclusions

4. Appendix

To request a free sample copy of this report, please complete the form below.

This website is secure and your personal details are safe. Privacy policy

Global sorbitol market size is anticipated to be reach USD 3.99 billion by 2020, as per a new research report by Radiant Insights, Inc. Growing consumer perception towards product benefits derived from natural ingredients is expected to drive the dem

Read More...

Global automotive collision repair market is expected to be valued at USD 196.97 billion by 2020, as per a new research report by Radiant Insights, Inc. The industry is expected to witness significant growth owing to increasing number of on-road vehi

Read More...

Global LCP (Liquid Crystal Polymer) industry is forecasted to reach USD 1.23 billion by 2020, as per a new research report by Radiant Insights, Inc. Growing trend towards developing militarized components and connectors are likely to drive the demand

Read More...

Global Automated Test Equipment (ATE) market is expected to be valued at USD 4.48 billion by 2020, as per a new research report by Radiant Insights, Inc. Increasing design complexity coupled with need for effective testing is expected to drive the gl

Read More...

Global Aerial Work Platform (AWP) truck market is expected to be valued at USD 8,003.7 million by 2022, as per a new research report by Radiant Insights, Inc. Rapid infrastructure growth due to rising real estate investment is expected to drive the i

Read More...
Choose License Type
Single User - US $3450
Multi User - US $6900
Why Choose Us

24/5 Research support

Get your queries resolved from an industry expert. Request for a free product review before report purchase.

Phone: 1-415-349-0054

Toll Free: 1-888-928-9744

Email: [email protected]

Custom research service

Speak to the report author to design an exclusive study to serve your research needs.

Quality assurance

A testimonial for service excellence represented in the form of BBB "A" Accreditation.

Information security

Your personal and confidential information is safe and secure.

verify