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Demand For Capsule Endoscopy Market Is Driven By The Growing Occurrence Of Gastrointestinal Diseases Among Geriatric Population

The global capsule endoscopy (CE) market is anticipated to experience a lucrative growth during the forecast period, attributed to the increasing occurrence of rectal cancer and other gastrointestinal diseases. The industry players have presented a varied technologically advanced diagnostic approaches, with a build-in data recorder and transmitter. Wireless capsules have received a huge recognition as it does not require an external force to advance it through the digestive track. 

CE is a safe procedure; however, it may have associated risks of the capsule getting logged into abdominal tracks rather then getting eliminated from the body through bowel movements, in several days. The risk is higher among people suffering from Crohn's disease or the ones who had a history of a surgery in that area. Despite such risks, capsule endoscopy is a popular approach and is being undergoing several technological developments. 

Technological advancements have posed to be a primary driving factor. White light emitting diode (LED) illumination, complementary metal oxide silicon (CMOS) image sensors, and application specific integrated circuit (ASIC) devices are the key technologies that have aided the development of the capsule. The market has found a widespread application in gastrointestinal disease monitoring. Among these, obscure gastrointestinal bleeding (OGIB) is a prominent application area of the market, as X-rays used in its investigation are considered safe and are known to demonstrate accurate results. Modern software services provide real-time analysis of the digestive track. 

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The market has been split based on product type into CMOS photosensitive chip, CCD photosensitive chip, and others. Based on the application type, the market has been categorized as per its requirement for the visualization of the colon, for small intestine, for stomach, and others, which further includes esophagus, etc. The market bifurcation based on sales channel consists of direct channel and distribution channel. Geographically, the market has been split into North America, Europe, Asia Pacific, The Middle East & Africa, and South America. 

The prominent players functioning in the capsule endoscopy market comprises IntroMedic, Given Imaging, RF, Olympus, CapsoVision, and Jinshan Science & Technology, among others. The industry players are launching an array of products to expand their portfolio. They are also keen on receiving a nod from regulatory bodies and government organizations for their product approval. The Korean company called IntroMedic received FDA approval for its MiroCam CE, in 2018. This dual-camera endoscopy device combines software & hardware excellence and represents a potential alternative to the presently used VCE technology. 
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