2015-2019 Chinese Furniture Office Industry Development and Forecasting Analysis Report

 Table of Content

Chapter One Office Furniture Industry Overview 1
1.1 Office Furniture Industry Overview 1
1.1.1 Office Furniture Definition 1
1.1.2 Office Furniture Classification and Specification 4
1.1.3 Office Furniture Industry Product Features 5
1.2 Office Furniture Industrial Property and National Economy Status Analysis 6
1.2.1 National Economy Dependence 6
1.2.2 Economic Type Property 6
1.2.3 Industry Periodical Property 6
1.2.4 Office Furniture Industrial National Economy Status Analysis 6
Chapter Two 2009-2014 China Office Furniture Industry Economic Environment Development Analysis 8
2.1 2009-2014 China Office Furniture Industry Economic Operating Environment Analysis 8
2.1.1 2014 China Gross Domestic Product Analysis 8
2.1.2 2014 China Consumer Price Index 15
2.1.3 2014 China Residents Income Analysis 18
2.1.4 2014 China Residents Income Gini Coefficient 19
2.1.5 2014 China Fixed Asset Investment (Excluding Farmers) 20
2.1.6 2014 China Total Retail Sales of Consumer Goods 22
2.1.7 2014 China Total Import and Export 25
2.2 2009-2014 China Office Furniture Industrial Policy Environment Analysis 25
2.2.1 Office Furniture Industry Policy 25
2.2.2 Industrial Policy Impact Analysis 26
2.2.3 The Twelfth Five-year Development Plan of Furniture Industry 27
2.3 2009-2014 China Office Furniture Industry Social Environment Analysis 31
2.3.1 2009-2014 China Population Structure Analysis 31
2.3.2 2009-2014 China Education Environment Analysis 32
2.3.3 2009-2014 China Cultural Environment Analysis 33
2.3.4 2009-2014 China Ecological Environment Analysis 33
2.3.5 2009-2014 China Urbanization Rate Analysis 35
2.4 2009-2014 China Office Furniture Industrial Technology Environment Analysis 35
Chapter Three 2009-2014 Global Office Furniture Industry Development Trend Analysis 36
3.1 2009-2014 Global Office Furniture Industry Development Status 36
3.1.1 Global Office Furniture Industry Development Status Analysis 36
3.1.2 Global Office Furniture Industry Scale Analysis 36
3.2 2009-2014 Global Office Furniture Major Market Analysis 37
3.2.1 US Office Furniture Development Status Analysis 37
3.2.2 Japan Office Furniture Market Analysis 38
3.2.3 Europe Office Furniture Market Analysis 38
3.3 2015-2019 Global Office Furniture Industry Development Trend Analysis 40
Chapter Four 2009-2014 China Office Furniture Industry Development Situation Analysis 41
4.1 2009-2014 China Office Furniture Industry Present Situation 41
4.1.1 China Office Furniture Industry Present Situation 41
4.1.2 China Office Furniture Manufacturer Problem Analysis 42
4.1.3 China Office Furniture Distribution Market Analysis 44
4.1.4 China Office Furniture Industry Market Size Analysis 45
4.2 China Office Furniture Industry Market Analysis 47
4.2.1 Office Furniture Industry Development Overview 47
4.2.2 Office Furniture Industry Chain Structure Analysis 48
4.2.3 China Office Furniture Industry Development Hot Spot 48
4.2.4 China Office Furniture Industry Development Dynamic Analysis 49
Chapter Five 2009-2014 China Furniture Industry market trend analysis 51
5.1 2009-2014 China Furniture Industry Dynamic Analysis 51
5.1.1 Beijing Furniture Brand Collective Action Launched Southward Extension 51
5.1.2 Soy Foam Furniture Gradually Gain Market Share 51
5.1.3 China Furniture Industry in the Critical Period of Transformation and Change 52
5.2 2009-2014 China Furniture Industry Current Situation 53
5.2.1 Furniture Industry Operating Characteristics Analysis 53
5.2.2 China Furniture Industry Focus on the Development of Industrial Cluster in the New Period 54
5.2.3 Furniture Enter Into the Brand 55
5.3 2009-2014 Chinese Furniture Market New Situation 57
5.3.1 Furniture Yield Analysis 57
5.3.2 Chinese Furniture Exports Amounted Analysis 58
5.3.3 Foreign Environmental Requirements Enhance Make the Export of Chinese Furniture under Strain 58
Chapter Six Chinese Office furniture industry analysis 60
6.1 Office Furniture Industry Scale Analysis 60
6.1.1 Industry Scale Analysis 60
6.1.2 Analysis of Industry Asset Size Status 61
6.1.3 Analysis of Income Scale Industry Status 61
6.1.4 Size of the Industry Profit Status Analysis 62
6.2 Office Furniture Industry Structure and Cost Analysis 63
6.2.1 Sales Income Structure 63
6.2.2 Cost and Cost Analysis 72
6.3 Office Furniture Industry Financial Capability Analysis 73
6.3.1 Industry Profitability Analysis 73
6.3.2 Industry solvency Analysis 75
6.3.3 Industry Operating Capacity Analysis 75
6.3.4 Industry Development Capacity Analysis 78
Chapter Seven 2009-2014 China Office Furniture Import and Export Analysis 83
7.1 2009-2014 China Office Furniture Import Analysis 83
7.1.1 2009-2014 China Office Furniture Import Value 84
7.1.2 2009-2014 China Office Furniture Import Volume 84
7.1.3 2009-2014 China Office Furniture Import Price Trend 85
7.1.4 2014 China Office Furniture Source of Imports 86
7.2 2009-2014 China Office Furniture Export Analysis 86
7.2.1 2009-2014 China Office Furniture Export 87
7.2.2 2009-2014 China Office Furniture Export Volume 87
7.2.3 2009-2014 China Office Furniture Export Price Trend 88
7.2.4 2014 China Office Furniture Export Destinations 89
Chapter Eight 2009-2014 China Office Furniture Industry Market Competition Structure 90
8.1 2009-2014 China Office Furniture Industry Market Competition Structure Analysis 90
8.1.1 China Office Furniture Production Region Competition Analysis 90
8.1.2 China Office Furniture Sale Region Distribution 94
8.1.3 Relative Competitive Ability of Chinese Enterprises and Foreign Enterprises 98
8.2 2009-2014 Concentration Analysis of China Office Furniture Industry Market 99
8.2.1 Industry Concentration Analysis 99
8.2.2 Company Concentration Level Analysis 101
8.3 2009-2014 China Office Furniture Industry Competitive Structure Analysis 101
8.3.1 Competition among Existing Enterprises 101
8.3.2 Potential Entrants Analysis 102
8.3.3 Substitute Threat Analysis 102
8.3.4 Bargaining Power of Suppliers 102
8.3.5 Bargaining Power of Customers 103
8.4 International Competitiveness of China Office Furniture Industry 103
8.4.1 Factors of Production 103
8.4.2 Demand Conditions 103
8.4.3 Support from Related Industries 104
8.4.4 Status of Company Strategy, Structure and Competition 104
8.4.5 The Function of Government 104
8.5 2009-2014 China Office Furniture Market Competition Analysis 105
8.5.1 Effect of Export-import Shift on Company Competition 105
8.5.2 Analysis of Pressure Faced by Domestic Office Furniture Manufacturers 106
Chapter Nine China Office Furniture Industry Major Regions Analysis 107
9.1 China Office Furniture Industry Major Regions Market Structure Analysis 107
9.2 2009-2014 China Office Furniture Industry Major Regions Market Analysis 108
9.2.1 North of China 108
9.2.3 Northeast of China 108
9.2.3 East of China 109
9.2.4 South of China 109
9.2.5 Southwest of China 110
9.2.6 Northwest of China 110
9.2.7 Central China 111
Chapter Ten 2009-2014 China Furniture Marketing Analysis 112
10.1 2009-2014 China Furniture Marketing Mode Analysis 112
10.1.1 Furniture Marketing Channel Analysis 112
10.1.2 Furniture Industry Innovation Mode-Bundle Marketing 113
10.1.3 Monopoly and High Involvement Marketing Mode 114
10.1.4 China Furniture Hypermarket Mode Development Analysis 114
10.1.5 Franchise Mode of Furniture Industry Analysis 116
10.1.6 New Model of Furniture Marketing of Furniture Alliance Organization Analysis 117
10.2 2009-2014 China Furniture Marketing Strategy Analysis 117
10.2.1 Main Marketing Strategy of China Furniture Industry 117
10.2.2 Strategy Analysis of China Furniture Marketing Under Financial Crisis 118
10.2.3 Furniture Industry Enterprise Interactive and Mutually Beneficial Marketing Strategy Analysis 119
10.1.4 China Furniture Export Channel Strategy Inventory 120
10.3 2009-2014 China Brand Marketing Strategy Analysis 120
10.3.1 Fast Growing Strategy of China Furniture Brand Analysis 120
10.3.2 China Furniture Brand Effective Marketing Should Start From Terminal 121
10.3.3 Furniture Brand Effective Marketing Need Establish Innovation Marketing Mode 122
10.3.4 Furniture Brand Effective Marketing Should Focus on Customer Reputation 123
10.4 China Furniture Marketing Forecast and Trends in the Future 124
10.4.1 Approaching of Furniture Customization Marketing Mode 124
10.4.2 Fine Differentiation of China Furniture Marketing Trends 125
10.4.3 Trends of Furniture Marketing in the Future 126
Chapter Eleven 2009-2014 China Furniture Related Industry Development Analysis 128
11.1 The Building Material Industry 128
11.1.1 2009-2014 China Building Material Industry Development Analysis 128
11.1.2 The Advantages of 4 Trillion Yuan Investment 129
11.1.3 Eleventh Five-year Plan Guiding Ideology and Requirements in Building Material Industry 130
11.1.4 2015-2019 China Building Material Industry Development of Analysis 130
11.2 Wood industry 131
11.2.1 The Classifications and Advantages of Wood 131
11.2.2 China Wood Industry Import Report in 2009-2014 132
11.2.3 The development of China wood industry analysis in 2009-2014 133
11.2.4 The effects of wood price trend 133
11.2.5 Furniture trends analysis in 2015-2019 133
11.3 The development of hardware industry analysis 134
11.3.1 Classification and function of furniture hardware. 134
11.3.2 The Mode of Production and Management in Hardware Industry 135
11.3.3 Problems and Development Strategies in Hardware Industry 135
11.3.4 The development of hardware industry analysis 136
11.3.5 The Future Development Prospect of Hardware Analysis 137
Chapter Twelve 2009-2014 Chinese Major Manufacturers of Office Furniture Data Analysis 138
12.1 Dongguan LAMEX 138
12.1.1 Company Profile 138
12.1.2 Corporate Assets / Revenue / Gross Profit Analysis 139
12.1.3 Profitability Analysis 139
12.1.4 Solvency Analysis 139
12.1.5 Business Operations Analysis 140
12.1.6 Growth Ability Analysis 140
12.1.7 The Main Advantage of Business Analysis 141
12.2 Taiwan AURORA 141
12.2.1 Company Profile 141
12.2.2 Corporate Assets / Revenue / Gross Profit Analysis 142
12.2.3 Profitability Analysis 142
12.2.4 Solvency Analysis 143
12.2.5 Business Operations Analysis 143
12.2.6 Growth Ability Analysis 144
12.2.7 The Main Advantage of Business Analysis 144
12.3 Zhejiang SUNON 144
12.3.1 Company Profile 144
12.3.2 Corporate Assets / Revenue / Gross Profit Analysis 145
12.3.3 Profitability Analysis 145
12.3.4 Solvency Analysis 146
12.3.5 Business Operations Analysis 146
12.3.6 Growth Ability Analysis 146
12.3.7 The Main Advantage of Business Analysis 147
12.4 Guangzhou QUAMA 147
12.4.1 Company Profile 147
12.4.2 Corporate Assets / Revenue / Gross Profit Analysis 148
12.4.3 Profitability Analysis 148
12.4.4 Solvency Analysis 149
12.4.5 Business Operations Analysis 149
12.4.6 Growth Ability Analysis 149
12.4.7 The Main Advantage of Business Analysis 150
12.5 Guangzhou VICTORY 150
12.5.1 Company Profile 150
12.5.2 Corporate Assets / Revenue / Gross Profit Analysis 151
12.5.3 Profitability Analysis 151
12.5.4 Solvency Analysis 152
12.5.5 Business Operations Analysis 152
12.5.6 Growth Ability Analysis 152
12.5.7 The Main Advantage of Business Analysis 153
Chapter Thirteen 2015-2019 China Office Furniture Industry Development Trend Forecast Analysis 154
13.1 China Office Furniture Industry Trend Analysis 2015-2019 154
13.1.1 Office furniture R & D Direction Analysis 154
13.1.2 Office Furniture Industry Development Trend Forecast Analysis 155
13.2 Prediction of Future Market China Office Furniture Industry in 2015-2019 156
13.2.1 2015-2019 Chinese Furniture Industry Development Potential 156
13.2.2 China Office Furniture Industry Forecast 2015-2019 156
13.2.3 Chinese Office Furniture Industry Segments Forecast 157
Chapter Fourteen 2015-2019 Opportunity and Risk analysis of Investment in China Office Furniture Industry 158
14.1 2015-2019 Analysis of Investment Opportunities in China Office Furniture Industry 158
14.1.1 Comparison and Analysis of Industry Dynamic Coefficient 158
14.1.2 Comparison and Analysis of Industry Investment Return Rate 160
14.1.3 Analysis on the Investment Benefit of Office Furniture Industry 161
14.2 2015-2019 Risk Analysis of China Office Furniture Industry Investment 161
14.2.1 Office Furniture Industry Policy Risks 161
14.2.2 Technical Risk of Office Furniture Industry 163
14.2.3 Office Furniture Industry Competition Risks 164
14.2.4 Other Risks of Office Furniture Industry 165
Chapter Fifteen 2015-2019 Investment Strategy of Chinese Furniture Industry 166
15.1 2015-2019 Development Strategy of Chinese Furniture Industry 166
15.1.1 Integrated Strategic Planning 166
15.1.2 Technology Development Strategy 166
15.1.3 Business Combination Strategy 167
15.1.4 Regional Strategic Planning 167
15.1.5 Industrial Strategic Planning 167
15.1.6 Brand Marketing Strategy 168
15.1.7 Competitive Strategic Planning 168
15.2 Strategic Consideration of Chinese Office Furniture Brands 169
15.2.1 The Importance of the Corporate Brands 169
15.2.2 Meaning of Office Furniture Brand Strategy 169
15.2.3 Situation Analysis of Office Furniture Business Brand 170
15.3 2015-2019 Chinese Office Furniture Industry Sub-sector Investment Strategy 170
Chapter Sixteen 2015-2019 Office Furniture Industry Investment Advice Analysis 172
16.1 2015-2019 Chinese furniture Enterprises Benchmarking 172
16.1.1 Experience of Domestic Enterprises 172
16.1.2 Experience of Overseas Enterprises 172
16.2 Chinese Furniture Enterprises Capital Operation Models 173
16.2.1 Office Furniture Enterprises Domestic Capital Markets Operating Proposals 174
16.2.2 Office Furniture Enterprises Overseas Capital Markets Operating Proposals 174
16.3 2015-2019 Chinese Office Furniture Enterprises Marketing Model Proposal 175
16.3.1 Office Furniture Enterprises Domestic Marketing Model Proposal 175
16.3.2 Office Furniture Enterprises Overseas Marketing Model Proposal 176

Tables and Figures


Figure Office Furniture Picture 1
Figure Office Chair Picture 2
Figure Office Desk Picture 3
Figure Office Cabin Picture 4
Table Office Furniture Classification and Specification (by Style) 4
Table Office Furniture Classification and Specification (by Style) 5
Table Office Furniture Industry Category and Code 6
Figure 2007-2014 China GDP (100 Million RMB) and Growth Rate 8
Table 2014 China Major Industrial Product Production and Growth Rate 9
Table 2014 China Main Financial Indicators of Above Designated Size Industrial Enterprises 11
Table 2014 China Main Financial Indicators of Above Designated Size Industrial Enterprises (Main Industries) 12
Figure 2007-2014 China CPI Analysis 15
Table 2014 China Major Industrial Products Output and Growth Rate 15
Figure 2010-2014 China Construction Industry Growth (100M RMB) and Growth Rate 17
Figure 2010-2014 China Fixed Assets Investment (100M RMB) and Growth Rate 17
Figure 2013-2014 China Residents Income Analysis 18
Figure 2014 Per Capita Disposable Income and Share by Source 18
Figure 2007-2014 China Residents Income Gini Coefficient 19
Figure 2007-2014 PPI for Domestic Commodities 20
Figure 2010-2014 China Total Retail Sales (100M RMB) of Consumer Goods and Growth Rate 22
Figure 2010-2014 Product Import and Export (100M RMB) 23
Table 2014 Main Product Export Revenue and Growth Rate 23
Table 2014 Main Product Import Revenue and Growth Rate 23
Table 2014 China Import and Export (100M RMB) and Growth Rate with Main Countries and Regions 24
Figure 2007-2014 China Total Import and Export (100M USD) 25
Table: The Related Policies of China Office Furniture Industry 25
Table China Population (10K Person) and Population Structure by End of Year 2013 31
Table China Population (10K Person) and Population Structure by End of Year 2012 31
Table China Population (10K Person) and Population Structure by End of Year 2014 32
Figure 2010-2014 Regular Undergraduates and College Students, Secondary Vocational Education Students and Senior High School Students 32
Figure 2010-2014 Research and Development (R&D) Investment (100M RMB) 33
Figure 2007-2014 China Urbanization Rate 35
Figure 2009 USA Office Furniture Import Situation Analysis 37
Table USA Furniture Market Characteristics 37
Figure 2009 Japan Office Furniture Import Situation Analysis 38
Table Japan Furniture Market Characteristics 38
Table Europe Furniture Market Characteristics 39
Figure Modern Office Furniture Design Trends 40
Figure China Office Furniture Industry Situation 42
Table China Office Furniture Enterprise Type and Characteristics 42
Table China Office Furniture Manufacturer Problems 42
Figure China Office Furniture Sales Channels 44
Table Advantages and Limitations of Dealers 44
Figure 2015 China Office Furniture Sales Channels Share 45
Figure 2009-2014 China Office Furniture Industry Production Value (Billion USD) and Growth 46
Figure Office Furniture Industry Chain Structure Analysis 48
Table China Office Furniture Industry Development 48
Figure Office Furniture Industry Dynamic Generalization 50
Figure Summary of the Presence Issues of Chinese Furniture Industry 52
Table Furniture Industry Operating Characteristics 53
Figure Disadvantages of Network Marketing Analysis 54
Figure Furniture Industry Reshuffle Factor Analysis 56
Figure 2009-2014 China Market Furniture Production (Million Units) and Growth 57
Figure 2009-20041 China Furniture Export Value (Billion USD) and Growth 58
Figure Chinese Office Furniture Supply Ratio 60
Figure 2009 Office Furniture Consumption Structure in China 63
Figure 2010 Office Furniture Consumption Structure in China 64
Figure 2011 Office Furniture Consumption Structure in China 65
Figure 2012 Office Furniture Consumption Structure in China 66
Figure 2013 Office Furniture Consumption Structure in China 67
Figure 2014 Office Furniture Consumption Structure in China 68
Figure Ownership Structure for Office Furniture Sales in China 2009 69
Figure Ownership Structure for Office Furniture Sales in China 2010 69
Figure Ownership Structure for Office Furniture Sales in China 2011 70
Figure Ownership Structure for Office Furniture Sales in China 2012 70
Figure Ownership Structure for Office Furniture Sales in China 2013 71
Figure Ownership Structure for Office Furniture Sales in China 2014 71
Figure Chinese Office Furniture Cost Structure 73
Figure Chinese Office Furniture Industry Average Debt Ratio 75
Figure Chinese Office Furniture Industry Average Growth Rate 78
Figure China Office Furniture Enterprises Average Revenue Growth 80
Figure 2009-2014 China Office Furniture Import Value (Million USD) 84
Figure 2009-2014 China Office Furniture Import Volume (K Units) 84
Figure 2009-2014 China Office Furniture Import Price (USD/Unit) Trend 85
Figure 2014 China Office Furniture Source of Imports 86
Table China Wood and Artificial Board Source of Imports 86
Figure 2009-2014 China Office Furniture Export Value (Billion USD) 87
Figure 2009-2014 China Office Furniture Export Volume (Million Units) 87
Figure 2009-2014 China Office Furniture Export Price (USD/Unit) Trend 88
Figure 2014 China Office Furniture Export Destinations 89
Figure 2009-2014 China Major Production Regions Office Furniture Production Share 90
Figure 2009 China Major Production Regions Office Furniture Production Share 91
Figure 2010 China Major Production Regions Office Furniture Production Share 91
Figure 2011 China Major Production Regions Office Furniture Production Share 92
Figure 2012 China Major Production Regions Office Furniture Production Share 92
Figure 2013 China Major Production Regions Office Furniture Production Share 93
Figure 2014 China Major Production Regions Office Furniture Production Share 93
Figure 2009-2014 China Major Regions Office Furniture Sale Market Share 94
Figure 2009 China Major Regions Office Furniture Sale Market Share 95
Figure 2010 China Major Regions Office Furniture Sale Market Share 95
Figure 2011China Major Regions Office Furniture Sale Market Share 96
Figure 2012 China Major Regions Office Furniture Sale Market Share 96
Figure 2013 China Major Regions Office Furniture Sale Market Share 97
Figure 2014 China Major Regions Office Furniture Sale Market Share 97
Figure China Office Furniture Sale Center 98
Table Relative Competitive Ability Comparison of Chinese Enterprises and Foreign Enterprises 98
Table China Office Furniture Industry Market Concentration 100
Table Production Area of China Office Furniture Main Manufacturers 101
Figure Analysis of Potential Entrants China's Office Furniture Industry 102
Figure Bargaining Power of China Office Furniture Suppliers 103
Table China Office Furniture Enterprise Facing Press Analysis 106
Table China Office Furniture Industry Major Regions Market Structure 107
Table North of China Office Furniture Representative Manufacturers List 108
Table Northeast of China Office Furniture Representative Manufacturers List 108
Table East of China Office Furniture Representative Manufacturers List 109
Table South of China Office Furniture Representative Manufacturers List 109
Table Southwest of China Office Furniture Representative Manufacturers List 110
Table Northwest of China Office Furniture Representative Manufacturers List 110
Table Central China Office Furniture Representative Manufacturers List 111
Table Advantages and Disadvantages of Furniture Industry Marketing Channel 112
Figure Furniture Industry Commonly Situation in Bundle Marketing 113
Figure Monopoly and High Involvement Marketing Mode 114
Table Development of China Furniture Hypermarket Mode 114
Figure Franchise Mode of Furniture Industry Overview 116
Table Furniture Alliance Organization Introduction 117
Table Main Marketing Strategy of China Furniture Industry 117
Table Strategy Analysis of China Furniture Marketing Under Financial Crisis 118
Table Interactive and Mutually Beneficial Marketing Strategy 119
Table China Furniture Export Channel Strategy List 120
Table Fast Growing Strategy of China Furniture Brand Analysis 120
Figure Terminal System for Sales Improvement List 122
Table China Furniture Innovation Marketing Mode 122
Figure Brand Marketing Should Focus on Customer Reputation 124
Figure Four Key Points of Furniture Customization Marketing 125
Table Trends of Furniture Marketing in the Future 126
Table 2009-2014 Building Material Market Main Indexes 128
Table Four Trillion Investments Contents 129
Table Future Challenges in China Building Material Industry 130
Table Wood Furniture Classifications and Advantages 131
Figure China Building Material Industry Import Report in 2009-2014 132
Figure 2009-2014 China Wood Industry Supply and Development Analysis 133
Table Furniture Trends Analysis in 2015-2019 133
Figure Hardware Industry Production and Management Mode 135
Figure The Development Strategies Analysis in Hardware Industry 136
Figure The Wholesale Income of Mechanical Equipment, Hardware and Electronic Products in 2009-2013 (billion yuan) 136
Table Dongguan LAMEX Company Profile 138
Table Dongguan LAMEX Assets / Income / Gross Profit Analysis 139
Table Dongguan LAMEX Profitability Analysis 139
Table Dongguan LAMEX Solvency Analysis 139
Table Dongguan LAMEX Business Operations Analysis 140
Table Dongguan LAMEX Growth Ability Analysis 140
Figure The Main Advantage of Dongguan LAMEX 141
Table Taiwan AURORA Company Profile 141
Table Taiwan AURORA Assets / Income / Gross Profit Analysis 142
Table Taiwan AURORA Profitability Analysis 142
Table Taiwan AURORA Solvency Analysis 143
Table Taiwan AURORA Business Operations Analysis 143
Table Taiwan AURORA Growth Ability Analysis 144
Figure Main Advantage of Taiwan AURORA 144
Table Company Profile 144
Table Zhejiang SUNON Assets / Income / Gross Profit Analysis 145
Table Zhejiang SUNON Profitability Analysis 145
Table Zhejiang SUNON Solvency Analysis 146
Table Zhejiang SUNON Business Operations Analysis 146
Table Zhejiang SUNON Growth Ability Analysis 146
Figure The Main Advantage of Zhejiang SUNON 147
Table Guangzhou QUAMA Company Profile 147
Table Guangzhou QUAMA Assets / Income / Gross Profit Analysis 148
Table Guangzhou QUAMA Profitability Analysis 148
Table Guangzhou QUAMA Solvency Analysis 149
Table Guangzhou QUAMA Business Operations Analysis 149
Table Guangzhou QUAMA Growth Ability Analysis 149
Figure Main Advantage of Guangzhou QUAMA 150
Table Guangzhou VICTORY Company Profile 150
Table Guangzhou VICTORY Assets / Income / Gross Profit Analysis 151
Table Guangzhou VICTORY Profitability Analysis 151
Table Guangzhou VICTORY Solvency Analysis 152
Table Guangzhou VICTORY Business Operations Analysis 152
Table Guangzhou VICTORY Growth Ability Analysis 152
Figure Main Advantage of Guangzhou VICTORY 153
Figure China Office furniture R & D Direction 154
Table Office Furniture Industry Development Trend Forecast 155
Figure 2010-2015 National Building Materials Home Boom Index (BHI) 158
Figure Man-made Board Manufacturing Enterprise Number 159
Figure Timber Processing Enterprise Quantity 159
Figure Wooden Furniture Enterprise Quantity 160
Figure Ratio of Profits to Cost 160
Figure Office Furniture Industry Gross Margin 161
Table Office Furniture Industry Policy Risks 161
Figure Technical Risk of Office Furniture Industry 163
Figure Office Furniture Industry Competition Risks 164
Figure Other Risks of Office Furniture Industry 165
 
 

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